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Marketing
Lifecycle Marketing Associate
@Circle.so
[Hiring] Lifecycle Marketing Associate @Circle.so
Mar 26, 2025 - Circle.so is hiring a remote Lifecycle Marketing Associate. 💸 Salary: $60,000 - $80,000 usd per year. 📍Location: Northern America, Americas, Latin America (LATAM), Europe, EMEA, USA, UK, Canada, Germany, France, India, Asia, Africa, Brazil, APAC, Australia.
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Role Description
As the Lifecycle Marketing Associate, you'll play a critical role in engaging, converting, and retaining users by delivering the right message at the right time across email and in-product experiences.
- Support cross-functional teams (demand generation, product marketing, and customer success) by building, launching, and measuring lifecycle programs and one-off communications across email and in-app messaging.
- Execute targeted, trigger-based campaigns that nurture prospects and customers throughout their journey, ensuring engagement at key lifecycle stages.
- Maintain and optimize the CRM marketing calendar, collaborating with the Sr. Customer Marketing Manager to manage messaging frequency, avoid audience saturation, and escalate conflicts when necessary.
- Analyze performance and optimize campaigns by monitoring key lifecycle metrics such as engagement, retention, and lifetime value.
- Collaborate with Revenue Operations to ensure clean data pipelines, robust data enrichment, and seamless integrations that maximize lifecycle marketing potential.
- Ensure compliance and deliverability, working with RevOps to uphold best practices in email marketing, sender reputation, and legal requirements (e.g., GDPR, CAN-SPAM).
Qualifications
- Strong alignment with company values.
- Fluent in English (spoken, written, and reading) at a CEFR Level C2 / ILR Level 5.
- Customer-first mindset with deep empathy for what messages prospects and customers want to receive at each stage.
- Structured thinking to break down complex customer segments and lifecycle stages.
- Meticulous attention to detail, spotting errors in copy, formatting, and segmentation.
- Strong copywriting skills to write compelling, on-brand messaging.
- Project management skills to juggle multiple lifecycle programs across different segments.
Requirements
- Experience with Pendo and HubSpot (our primary lifecycle marketing tools) is a plus.
- Prior experience in B2B SaaS lifecycle marketing is a bonus, but not required.
Benefits
- Fully remote: work from anywhere in the world!
- Autonomy and trust to do your job: we care about outcomes over everything else.
- Paid time away: all employees are given 35 days of PTO annually, with a paid sabbatical after 5 years.
- Generous U.S. benchmarked compensation and startup equity.
- Awesome medical coverage with 100% coverage for you and your family.
- Parental leave for parents expanding their family.
- Home office stipend to help you get up and running.
- Learning & development stipend to help you level up your professional skills.
- Annual bonus potential for roles that don't already receive variable income or commission.
- Company retreats: Twice a year, the Circle team gets together for a fully paid company retreat in incredible places around the world.
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️
| 📍 | Be aware of the location restriction for this remote position: Northern America, Americas, Latin America (LATAM), Europe, EMEA, USA, UK, Canada, Germany, France, India, Asia, Africa, Brazil, APAC, Australia |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
💸
$60,000 - $80,000 usd per year
|
Remote
Location
Northern America, Americas, Latin America (LATAM), Europe, EMEA, USA, UK, Canada, Germany, France, India, Asia, Africa, Brazil, APAC, Australia
|
|
Job Type
full-time
|
Posted
Mar 26, 2025
|
️
| 📍 | Be aware of the location restriction for this remote position: Northern America, Americas, Latin America (LATAM), Europe, EMEA, USA, UK, Canada, Germany, France, India, Asia, Africa, Brazil, APAC, Australia |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
