[Hiring] Head of Membership Growth @SmarterHome.ai

Role Description

You grow our membership: more households joining, staying, and getting value every month. You own the number, the budget, and a dedicated development team. This is a hands-on role for a growth operator, not a strategy or coordination role.

What You'll Do

• Run lifecycle marketing across SMS, email, push, and in-app: onboarding, conversion, renewal, and win-back
• Design offers, pricing tests, and promotions, and run weekly experiments with measured results
• Own the member growth budget and put money where it performs
• Direct developers on the member experience across web and mobile
• Turn member data into decisions, and hold partners to the data quality we need
• Report directly to the President with a weekly written update

How You'll Be Measured

• Growth in active members, retention, conversion, and the return on every dollar you spend.

Qualifications

• 6+ years in growth, lifecycle, or retention marketing for a U.S. consumer subscription, membership, or loyalty business
• A track record of measurable lift in conversion or retention, with the numbers to prove it
• Hands-on with a lifecycle platform (Braze, Iterable, Klaviyo, Customer.io, or similar) and SMS at scale
• Working knowledge of U.S. SMS consent and compliance rules (TCPA)
• Has owned a marketing budget and can show the return on it
• Has directed developers or acted as a product owner
• Strong analytical skills and highly fluent with AI tools in everyday work
• Excellent written English

Nice to Have

• Rewards, cashback, card-linked offers, or member discount programs
• Home services, telecom, insurance, or fintech
• AI-powered product features
• Spanish fluency

To Apply

Along with your resume, answer one question: walk us through a lifecycle program you ran — the budget, the control group, the lift, and what you cut.

Compensation

Compensation will be discussed throughout the hiring process and will be aligned with the candidate's experience, qualifications, and overall fit for the role.