[Hiring] Head of Brand & Community @Modern AI

Role Description

Modern should be the company operators can't stop talking about. The platform they feel behind for not using yet. We're not there. The product earns that reputation; the market doesn't know it yet. Your job is to close that gap.

You own how Modern shows up publicly and how demand gets created. Social is the center of gravity. The day-to-day craft of this job is content and community across platforms, and everything else extends from it.

The hard part of this role is audience. You're talking to two groups at once:

• AI-native builders and technical operators who will judge us instantly on whether we actually know what we're talking about.
• Brand owners doing $5M–$50M who care about one thing: does this make me money.

Content that impresses the first group often alienates the second. You need to speak to both without sounding like you're hedging, and know which platform is for which.

What You'll Own

• Content strategy and execution across every platform: LinkedIn, X, TikTok, Meta, YouTube, Reddit, and wherever the conversation moves next.
• Community, not just audience: Engaging in places operators already are, building relationships rather than broadcasting.
• Founder and executive brand: Ghostwriting, coaching, and building a consistent presence for our executives on LinkedIn and X.
• AI creator and influencer partnerships: Sourcing, vetting, and managing relationships with AI-native creators and commerce operators.
• Demand generation beyond social: Newsletter, podcast or video series, webinars, events and conference presence.
• Turning data into content: Creating benchmark reports, teardowns, trend analysis, and more with the data team.
• Measurement: Defining what good looks like beyond follower count and reporting on it honestly.

What Success Looks Like

• First 30 days: Learn the product, audit current presence and competitors, deliver a channel-by-channel strategy.
• First 90 days: Establish a consistent publishing cadence, activate executive accounts, ship a data-driven content asset.
• First 6 months: Achieve measurable growth in audience and inbound, establish a working creator program.
• First 12 months: Modern has a recognizable voice in the commerce-AI conversation, social is a documented source of pipeline.

Qualifications

• 5+ years in social, with B2B SaaS or AI experience.
• Strong writing skills with a distinct voice.
• Deep understanding of the AI landscape and its applications.
• Knowledge of commerce operators and their concerns.
• Ability to produce content, including scripting, filming, and editing.
• Experience in building or participating in communities.
• Understanding of connecting content to business outcomes.

Bonus Points

• Experience building a founder's personal brand from near-zero.
• Experience running an influencer or creator program in B2B.
• Experience launching a successful newsletter or podcast.
• Experience with e-commerce, DTC, or marketing analytics.
• Possessing your own audience in the AI or commerce space.
• Experience building automation or agentic workflows for content production.

Benefits

• Competitive salary.
• Competitive health benefits.
• Unlimited PTO.
• Health and wellness credit.
• Fully remote work.
• A front-row seat at an AI-native company building the future of how brands and creators work together.