Role Description
Owns the promotional review and production operating system for the whole commercial organization:
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PRC governance
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Congresses and meetings
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Print and production
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Sample and transparency compliance
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Marketing analytics
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Martech
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Alliance management
Single point of accountability for campaign speed-to-field and promotional compliance across all three franchises.
Core Responsibilities
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Own PRC governance: SOPs, review calendar, turnaround targets, and audit-ready records.
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Run the enterprise congress and meetings program, a major part of the role, with Marketing and Professional Relations & KOL Development.
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Own print, production, fulfillment, and version control for promotional materials.
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Own the sample program (allocation, PDMA accountability, FDA sample reporting) and HCP transparency reporting through the Lead, Sample Management & Compliance.
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Administer the CRM (Salesforce Life Sciences Cloud), marketing automation, and the digital asset library, with Digital Marketing owning channel strategy and Commercial Enablement & Training driving field adoption.
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Lead marketing analytics (campaign measurement, Google Analytics, ROI analysis, etc.) and reporting built on Microsoft Fabric.
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Oversee alliance management with licensing and supply partners.
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Own the functionโs budget, vendor contracts, and KPIs; report them in the commercial business review.
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Own the promotional materials systems (Veeva PromoMats, Showpad, and the print fulfillment site) for both branded and compounded (ImprimisRx) portfolios; confirm compounded scope.
Qualifications
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Bachelorโs degree; 12+ years in pharma or biotech, including 6+ in marketing operations, promotional review, or commercial operations.
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Led a marketing operations and/or commercial operations function at a growth-stage company.
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Deep expertise in promotional review, OPDP rules, and Form FDA 2253 submissions.
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Ran congress, meetings, or speaker-program operations at national scale.
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Experience with PDMA sample compliance and transparency reporting.
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5+ years leading teams; strong process and SOP design.
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Proficiency with AI platforms such as ChatGPT and Claude, and with Slack.
Preferred Qualifications
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Built a marketing operations and/or commercial operations function at a growth-stage company.
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Salesforce administration or martech ownership.
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Launch experience; eye care experience.
Position Type
Travel
Compensation