Role Description
We are looking for a data-driven performance marketer deeply experienced in paid acquisition, Amazon advertising, customer retention, and Google Ads. This person will optimize campaigns across platforms, identify profitable scaling opportunities, and improve funnel performance across brand sites and Amazon listings. You will collaborate with UX, design, SEO, and emailβbut your core responsibility is driving growth through expert ad management and full-funnel performance optimization.
Responsibilities
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Manage, optimize, and scale paid campaigns across Amazon Ads, Google Ads, Meta, and TikTok.
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Strengthen Amazon PDPs (SEO, bullets, imagery, pricing, variations).
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Participate in strategy + execution for Amazon Advertising (SP, SB, SD campaigns), bid optimization, keyword harvesting, and catalog troubleshooting.
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Conduct structured A/B testing across landing pages, ads, and Amazon listings.
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Manage Google Ads (PMax, Search, Shopping) including feed optimization, query filtering, and creative testing.
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Identify and monitor KPIs in order to take proactive action and improve performance.
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Work with CRO & UX resources to improve conversion through messaging and page flow.
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Identify scalability opportunities and new audiences.
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Guide creative strategy for performance-driven ad concepts.
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Work with customer retention team on subscription plans and execution.
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Identify threats (competition, rising CPCs, listing issues) and propose solutions.
Qualifications
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7β10+ years of hands-on growth or performance marketing experience.
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5+ years managing Google Ads and/or Amazon Ads at scale.
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Proven track record improving conversion rates, lowering CPA, and scaling profitable campaigns.
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Strong analytical background and familiarity with Shopify, Amazon Seller Central, Klaviyo, and feed tools.
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Experience with A/B tests and CRO.
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Able to guide creative direction, not responsible for design output.
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Marketing management: 8 years (Required).
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Project management: 8 years (Required).
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Data analytics: 5 years (Required).
Qualities for Success
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Ability to drive work independently.
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Exceptional organizational skills and attention to detail.
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Ability to think critically and to solve problems.
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Excellent communication and organizational skills.
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Strong ability to multitask and manage multiple projects simultaneously.
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Comfortable with being adaptable to a quickly changing environment.
Benefits
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A seat on an early rocket ship with huge growth potential.
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Creative freedom paired with performance data to learn and improve.
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A team that actually cares about great work.
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Opportunities to shape client brands.
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Competitive pay and potential equity upside as we scale.
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Long-term contractor commitment in a full-time remote role.
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USD compensation.