[Hiring] Growth Lead @Higharc

Role Description

Higharc is seeking a hands-on Growth Lead to run the GTM experiment loop for our new self-serve business. This is a hybrid marketer and builder role: you’ll design tests against the self-serve funnel, build what’s needed to run them, interpret the results, and scale those that work.

Self-serve is a new business line at Higharc, and we’re placing bets in two parallel tracks, product and GTM. You’ll own the GTM experiment loop end to end. That means taking ideas from hypothesis to live test to a kill-or-scale decision fast.

Expect to:

• Design and run rapid growth and PLG experiments across acquisition, activation, and conversion in the self-serve funnel
• Build the landing pages, tooling, tracking, and automation needed to get each test live
• Instrument the self-serve funnel well enough to see where people drop off and why
• Interpret results and make fast kill-or-scale calls
• Document and share experiment results so the team builds real signal over time
• Move people and effort behind the experiments that work
• Partner closely with the Applications team and marketing to turn ideas into live tests quickly and iteratively

Qualifications

• Experience shipping growth experiments end to end, ideally in a PLG or self-serve product
• Hands-on technical skills: you’re comfortable writing code and working with analytics, automation, and AI tooling
• Marketing instinct that carries as much weight as your technical ability
• Strong analytical judgment and the honesty to call a failed test a failure
• A preference for speed over polish
• Comfort with ambiguity and the ability to work with limited direction
• A strong sense of ownership over the work and its results

Requirements

• A major plus if you also bring experience building for or selling to homebuilders, or working in construction or AEC software

Benefits

• Competitive salaries with significant equity
• Comprehensive medical, dental, and vision coverage
• Flexible PTO
• Meaningful maternity/paternity leave for all U.S based full-time employees
• Access to short and long-term disability plans
• 401K
• Stipend to create the ideal home office
• Support for ongoing learning and development