[Hiring] Global Head of Brand @Employment Hero

Role Description

As the Global Head of Brand, you will reimagine the Employment Hero brand to create a world-class, immediately recognisable and globally successful brand. You’ll be at the helm of our brand-building efforts, responsible for crafting and executing a comprehensive global strategy. Your mission is to significantly elevate our brand identity, create a compelling narrative, attract new customers and foster brand loyalty among our target audiences. You will collaborate closely with cross-functional teams to shape our brand story and ensure it aligns with our core values and business objectives.

• Reporting into the Global GM of Marketing, lead a fast-growing, cross-functional team of over 35 brand, design and social media professionals including our internal agency the Hero Collective
• Make our brand famous and loved globally by focusing on our mission to make employment easier and more valuable for everyone on earth
• Enhance our understanding of target audiences, build a plan and execute with precision using our world-class internal team and external partners
• Continuously assess and report on the effectiveness and ROI of our brand activity
• Collaborate with other teams within the business, including Product, Sales, Commercial Operations and CX

Qualifications

• Proven client, agency-side and/or startup/scaleup experience (minimum 10 years total, including 7+ years leading a team) in a fast-paced marketing environment
• Customer-obsessed, detail-oriented with a strong drive for excellence
• Hands-on experience leading high performance brand teams including brand strategy and execution
• A proven track record of creating distinctive brands that cut through and move the market
• An understanding of digital marketing channels (such as SEM, SEO, Display, Social Media, Affiliate and Email) as well as traditional audio, video and out of home channels
• Proficiency with marketing analytics and automation technology such as Google 360 Suite, Braze, Salesforce and/or Marketo
• Excellent written and verbal communication skills
• Motivated self-starter with the ability to work in a fast-paced remote-first environment

Requirements

• Structured: maintains a critical view on processes and is ready to define new ways of working and refine existing ones; highly organised
• Driven: a self-starter who drives their own workload and takes the initiative to challenge themselves and others
• Visionary: acts as the leader of an idea and rallies people; focused on the long-term and the big picture
• Articulate: able to manage diverse stakeholders, lead a constructive debate, and see both sides of an argument
• Trusting: lets others get on with work in their area of expertise; steps in only when needed
• Curious: solves problems using evidence and gets to the right answer quickly; questions the status quo but leaves ego at the door

Benefits

• Work remotely, with the flexibility to own your time and impact
• Access cutting-edge tools to amplify your work, knowledge and outputs
• Surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
• Own ESOP (employee share options) in one of the world’s fastest-growing tech companies
• Access to a wide range of benefits including a very generous parental leave policy, subsidised egg freezing, a WFH office expense budget, and outstanding learning & development opportunities