[Hiring] Field Marketing Manager @Rise Vision & ComQi

Role Description

As the Field Marketing Manager, you are accountable for attending events and generating qualified leads from resellers, end users, and partners. This role requires approximately 50% travel.

• Generate demand from target industries by educating them on digital signage and Rise Vision.
• Continuously manage and validate the ROI and tactics used to generate pipeline.
• Coordinate with the Channel Sales Manager, Account Executives, customer success, and marketing teams on events calendar.
• Ensure understanding of the impact of each event and campaign across teams.
• Be a product expert on Rise Vision and understand the revenue strategy and BrandScript.
• Maintain a consistent message across all created content using brand guidelines.
• Analyze data to validate events and campaigns and provide feedback for improvement.

Responsibilities

• Meet with AEs bi-weekly to discuss plans for field and/or with the channel.
• Research events and define a scorecard/goals for each event in collaboration with AE.
• Own end-to-end event logistics and coordination.
• Travel to events to do setup and tear down of booths and support AE.
• Identify and collaborate with partners for shared booth space or providing software.
• Manage onsite lead capture processes and ensure timely sync with Hubspot for high intent SQLs.
• Inventory and distribute marketing collateral and promotional "swag."
• Create content during events to promote on socials (photos, videos, testimonials, etc).
• Manage budget for field & reseller activities.
• Work with the Lifecycle Marketing Manager on outbound campaigns tied to events.
• Collaborate with the Senior Growth Marketing Manager/team for social media posts per event.
• Work with the Senior Growth Marketing Manager to update email signatures.

Qualifications

• 1-2 years of experience as a Field Marketing Manager.
• Energetic, adaptable, and enthusiastic about working in a fast-paced, event-driven environment.
• Willing and able to travel, including spending multiple weeks on the road.
• Comfortable managing the demands of frequent travel and changing schedules.
• Thrives in highly interactive environments and enjoys engaging with prospects, customers, and partners.
• Excellent problem-solving and critical thinking skills.
• High attention to detail and organizational skills.
• Strong communication and presentation skills.
• Ability to work independently and as part of a team.

Hiring Process

• Round 1: 1:1 Interview with People Operations Manager
• Round 2: 1:1 Interview with current Field Marketing Manager
• Round 3: 1:1 Interview with CRO
• Round 4: 1:1 Interview with CEO
• Verbal offer, reference and background checks
• Written offer

Benefits

• Equal opportunity employer.
• Ethical and fair hiring processes.
• Encouragement of applications from diverse backgrounds.
• Accommodations available on request for candidates during the selection process.