[Hiring] Field Marketing Manager @Snapdocs

Role Description

Snapdocs is the trusted infrastructure for high-stakes transactions. We started in mortgage, where trust is not assumed, the work is fragmented across many parties, and the cost of mistakes is real - and are bringing that same standard of trust to other markets.

Field marketing turns that promise into tangible presence and relationships in the market by owning the programs that put Snapdocs in front of the right audiences, in the right settings, for the right reasons. You’ll turn conferences, executive programs, customer gatherings, partner activations, and account-based programs into credible brand experiences, tight relationships, and measurable commercial impact.

This is a hands-on field marketing role with broad ownership. You’ll help shape where and why Snapdocs shows up, choose the programs most relevant to our audiences and business priorities, manage the details that make those programs work, and connect every program to coordinated Sales and Marketing follow-up.

• Take ownership of a strong, existing events lineup for mortgage, primarily geared towards sales in-person meetings.
• Build the playbook for expanding event presence on-stage, in new thought-leadership forums and through field motions.
• Strategize a new non-real-estate events plan, including identifying strategic event and field motions in priority adjacent industries.
• Unify existing and new vertical field marketing strategies into a tiered event strategy across industry, partner, customer, and executive programs.
• Decide the right level of presence for each program, from attendance and executive meetings to sponsorships, booths, speaking opportunities, roundtables, dinners, and roadshows.
• Run event programs end to end: goals, budget, registrations, vendors, booth and materials, attendee lists, on-site execution, and follow-up.
• Partner with Lender and Settlement Sales to connect event plans to target accounts, meetings, and next steps.
• Work with Revenue Marketing on pre-event outreach, in-event signal capture, and post-event follow-up.
• Use HubSpot as the system of record for event planning, lists, activity tracking, and handoffs.
• Track cost per attendee, meetings booked, meeting follow-up, qualified opportunities, pipeline impact, and 30-day post-event ROI.

Qualifications

• 4+ years of field marketing, event marketing, or go-to-market marketing experience in B2B SaaS, fintech, financial services, or a similarly complex industry.
• A track record of owning events or field programs that contributed to qualified meetings, pipeline, customer relationships, or revenue.
• Excellent project management skills.
• Strong judgment on event investment.
• Experience working closely with sales, customers, partners, vendors, and executives.
• Comfort learning and operating marketing automation, CRM, lead capture, or event systems.
• Experience working on a lean marketing team with broad ownership.
• Ability to travel to industry events, customer programs, and executive gatherings.

Requirements

• AI proficiency at Snapdocs is a core expectation.
• Use AI as part of your day-to-day work, with real judgment about where it helps and where you need to check the output.
• Research events, organize event data, draft outreach or briefs, build repeatable planning workflows, and connect systems for regular check-ins and next steps for supporting partners.

Benefits

• Excellent medical, dental, and vision coverage.
• 401(k) with up to 4% company match.
• 16 weeks of paid parental leave.
• Flexible Paid Vacation Time Off + 10 Sick Days for exempt roles.
• Generous Accrued Paid Vacation Time Off + 10 sick days for non-exempt roles.
• Summer & Winter Break (~1-week each) + 9 Holidays per year.
• Healthcare and Dependent Care FSA.
• HSA Employer Contribution ($75-150 for individuals, $150-$250 for families).
• $15K Family Building Benefit (lifetime limit).
• Life and Disability Insurance.
• $1,500 Annual Lifestyle Stipend to support your well-being.