Role Description
As an Engagement Manager, you will partner closely with senior marketing and creative leaders to design and execute AI-driven content strategies that accelerate production, strengthen brand governance, and elevate campaign performance. In this role, you will guide clients through discovery workshops, define high-impact use cases, and oversee end-to-end solution deployment—from requirements gathering to platform configuration and integration.
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Lead enterprise-wide transformation programs that use Typeface’s generative AI platform to modernize marketing and creative operations.
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Serve as a trusted advisor to CMOs, creative leaders, and brand teams, connecting AI-powered solutions to their strategic priorities.
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Build executive trust through clear communication, strong governance, and proactive risk management.
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Develop GenAI and digital content transformation strategies aligned with each customer’s business goals.
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Lead discovery workshops and develop actionable roadmaps for high-impact use cases across email, advertising, social media, SEO, and video.
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Partner with engineers and solution architects to translate business needs into technical requirements and scalable solutions.
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Guide solution design, configuration, and deployment, including Brand Hub setup, agent customization, and integrations with platforms such as Google Workspace, Salesforce, Adobe Experience Cloud, and Campaign Manager 360.
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Drive adoption through enablement, change management, and best-practice guidance.
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Define success metrics tied to adoption, content velocity, brand consistency, cost efficiency, and campaign performance.
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Represent the voice of the customer by translating field insights into product requirements and roadmap recommendations.
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Create reusable implementation playbooks, templates, and best practices that help customers scale their success.
Qualifications
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7+ years in business consulting, digital strategy, enterprise software, AI/ML implementations, or marketing technology.
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Bachelor's degree in business or a related field.
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Deep understanding of marketing operations, creative workflows, and content supply chain challenges.
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Exceptional C-level stakeholder management skills.
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Passion for AI and practical understanding of generative AI capabilities, limitations, and enterprise requirements.
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Working knowledge of SaaS architectures, APIs, and modern software delivery models.
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Familiarity with marketing technology stacks, including CMS platforms, DAM systems, marketing automation, and analytics tools.
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Strong grasp of generative AI for text, image, and video creation, with understanding of brand governance and content safety.
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Ability to balance strategic thinking with hands-on execution while managing ambiguity in fast-moving AI landscape.
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Skilled at simplifying complex technical concepts for diverse audiences with strong risk management capabilities.
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Excellent written and verbal communication skills.
Requirements
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Base Salary: The OTE compensation range for this role is $127,000-$205,000. Actual compensation may vary based on level, experience, and skillset as assessed in the interview process.
Benefits
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Competitive compensation — including salary, equity, and 401(k).
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Full medical, dental, and vision insurance for you and your family.
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HSA and FSA options to support your financial wellness.
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Flexible time off — including parental leave.
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Well-being programs — resources to support your mental and physical health.
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Daily lunch & snacks.
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Mentorship & impact — work closely with top AI leaders on products that ship.
Company Description
We help the world’s biggest brands move from brief to fully personalized campaigns — in days, not months. Founded by Abhay Parasnis and backed by Microsoft, GV, Salesforce, Lightspeed, Madrona and Menlo, we’re building category-defining technology at the intersection of creativity and AI with real impact. Join us to help shape the future of enterprise marketing.