[Hiring] Email Coordinator @LabX Media Group

Role Description

An exciting opportunity to join the LabX Media Group eMarketing team. The primary responsibility of the Email Coordinator will be to support Internal Content and Newsletters. The Email Coordinator is responsible for:

• Coordinating sponsor materials.
• Building and deploying newsletters.
• Creating targeted audience lists.
• Ensuring the timely and accurate execution of internal promotional initiatives.
• Optimizing sponsorship and newsletter performance.
• Maintaining brand standards.
• Driving audience engagement.

The successful candidate will report to the Manager, eMarketing Services and work closely with external clients, eMarketing, editorial, sales, and design teams to ensure the seamless planning, execution, and reporting of all newsletters and other internal content initiatives.

• Build, edit, and deploy internal content, including newsletters, digests, electronic table of contents (eTOCs), print promotions, and other brand marketing initiatives using custom email templates.
• Coordinate sponsor assets and ensure all advertising placements, creative materials, and links are accurately implemented within newsletter campaigns.
• Create, manage, and optimize audience segmentation to ensure accurate targeting and maximize engagement across internal content campaigns.
• Monitor, analyze, and internally report on campaign performance, including open rates, click-through rates, clicks, engagement, conversions, and unsubscribe metrics, providing insights to support ongoing optimization.
• Collaborate with the Team Lead, editorial, sales, design, and eMarketing teams to optimize newsletter layouts, subject lines, send times, and promotional strategies through ongoing testing and performance analysis.
• Coordinate the scheduling and deployment of newsletters and internal promotional campaigns, ensuring deadlines are met and campaigns are delivered accurately.
• Maintain campaign documentation, trackers, and standard operating procedures (SOPs), while identifying opportunities to improve processes and increase operational efficiency.

Qualifications

• 1+ years of experience working with email marketing.
• 1+ years of experience building emails, newsletters, and other internal content.
• Experience with marketing automation and CRM systems (e.g., HubSpot, MailChimp).
• Excellent communication skills to report results to stakeholders and work cross-functionally with multiple departments and multiple brands.

Requirements

• Highly organized.
• Excellent attention to detail.
• Data Driven.
• Ability to handle multiple tasks at any one time.
• Customer focused.
• Effective communication skills.
• Enthusiasm and self-motivation.
• Ability to work in a fast-paced environment.

Application Procedure

This position is remotely based and is open to all eligible candidates in Canada. Preference will be given to candidates in the Eastern time zone. This job posting is for a current vacancy.

LabX Media Group is an enthusiastic equal opportunity employer that values diversity, equity, and inclusion. We celebrate diverse perspectives and are committed to fostering a culture where differences are valued and innovation thrives.

Reasonable accommodation is available for qualified individuals with disabilities, upon request when contacted for an interview. We thank all candidates for applying. Only those candidates selected for an interview will be contacted.

Please note: Our hiring process does not involve the use of artificial intelligence (AI) for candidate screening or decision-making. All evaluations are conducted by our human resources team and hiring managers.