[Hiring] Director, Product Marketing, GTM @Temporal Technologies

Role Description

Temporal is building a category that is still new to much of the market. Buyers rarely begin with a feature or a defined budget. They begin with a critical process, a technical or business problem, and the tools they already know. Temporal must help them recognize the problem, understand where the product fits, and see why it matters now.

Working directly with the VP of Product Marketing, you will own market-facing Product Marketing. You will decide which customer problems, use cases, audiences, and industries deserve investment. You will own positioning and messaging, turn the strategy into campaigns and activation programs, set direction for solutions and sales plays, and co-own packaging of pricing with the VP. You will work across Demand Generation, Brand, Communications, Sales, and Solutions Architecture, bringing in Product Marketing Engineers when the work requires technical investigation or proof. You will own relationships with SIs.

This is a hands-on leadership role. You will:

• Write, make investment choices, shape programs, resolve recurring field needs, and advise the VP on GTM tradeoffs.
• Manage a Solutions and Value Product Marketer and a Principal Competitive Intelligence Product Marketing Engineer.
• Direct the team toward the customer and field problems that matter most.

Qualifications

• Significant product/solution marketing and demand gen experience with developer tools, infrastructure software, cloud platforms, open-source products, or another complex technical category.
• A record of taking technical positioning from strategy through campaigns, field execution, and adoption.
• A record of creating narratives and programs that technical practitioners and enterprise decision-makers act on.
• Strong writing and editorial judgment.
• Experience setting campaign and activation strategy and using market, program, and product signals to improve positioning.
• The ability to build an intake and prioritization system that responds to the field.
• The judgment and presence to lead a large Sales and Solutions Architecture audience.
• Experience managing senior individual contributors and setting a high bar.
• Comfort with changing priorities, incomplete information, and a growing company's need to build process.

Requirements

• Set Temporal's market priorities across application and AI use cases, audiences, and selected industries.
• Set the narrative, quality bar, and business priorities for solutions and vertical marketing.
• Turn the strategy into GTM plans across the company narrative, web, campaigns, content, events, field programs, and customer activation.
• Run a disciplined intake and triage process for Sales and Solutions Architecture.
• Co-own pricing and packaging with the VP of Product Marketing.
• Partner with Sales, Solutions Architecture, and the Product Marketing Engineers on major objections, new use cases, and strategic opportunities.
• Turn the problem, decision, implementation, and results into proof for solutions, verticals, campaigns, and sales plays.
• Set priorities for the Solutions and Value Product Marketer and the Principal Competitive Intelligence Product Marketing Engineer.
• Partner with the existing Enablement pod to turn positioning, proof, and assets into training.
• Keep the Core Product Marketing leader, Demand Generation, Brand, Communications, Sales, and Enablement aligned around the same market priorities.

Benefits

• Temporal has a prioritized market strategy across customer problems, use cases, audiences, and selected industries.
• Priority campaigns and activation programs meet their agreed business goal.
• The solutions, vertical programs, and sales plays led through your team are adopted by the field.
• Pricing and packaging decisions improve agreed conversion, offer mix, realized price, adoption, expansion, or ARR.

Company Description

Temporal Technologies is an Equal Opportunity Employer. Temporal Technologies does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need. We embrace and celebrate differences and diversity.

Temporal is committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.