[Hiring] Director of Marketing @Lumenci

Role Description

Lumenci is hiring a remote Director of Marketing to lead US marketing for a full-lifecycle intellectual property platform. In this hands-on, senior individual contributor role, you will own IP industry events, demand generation, ABM, content, and brand for our patent litigation, monetization, and iLumOS AI businesses, working closely with Sales and collaborating with teams globally.

The Opportunity

Lumenci is reshaping how it goes to market. As we grow our client base and expand iLumOS, we need marketing to shape the market story our commercial teams bring to clients. Your job is to make sure the rest of the market knows us too.

This is a hands-on, senior individual contributor role with a clear path to building a team. With a US focus, you will own Lumenci's US marketing presence:

• Trade show calendar
• Client events
• Collateral
• Campaigns
• Brand

What You'll Do

• Events and client experiences
  • Lead Lumenci's US trade show and conference program, including key IP events such as AIPLA, IPO, and LES.
  • Own each event from planning through follow-up, covering booth presence, staffing, materials, and lead capture.
  • Plan and run client dinners and hosted events in key markets.
  • Own promotional items, giveaways, branded merchandise, and client dinners within Lumenci's gift, entertainment, and expense policies.
• Content and collateral
  • Audit current collateral and set priorities for what to revise or create first.
  • Create overview, introductory, and solution-specific collateral for both Lumenci services and iLumOS.
  • Build tailored presentation slides for sales conversations, conferences, and client meetings.
  • Manage the webinar, white paper, and use case program, working with internal subject-matter experts.
  • Work with Legal and delivery leaders to ensure case studies and outcome claims protect client confidentiality.
• Demand generation and sales enablement
  • Partner with sales enablement to keep sales materials and messaging current and consistent.
  • Create content for the SDR team and build targeted outreach campaigns aimed at priority accounts.
  • Design and run account-based marketing (ABM) programs for high-value target accounts.
  • Build a demand generation engine that produces measurable pipeline, using HubSpot for campaigns.
  • Guide website content, SEO, and visibility in AI-driven search.
  • Develop thought leadership programs that position Lumenci and iLumOS as authorities in patent monetization and IP strategy.
  • Manage the marketing budget, agencies, and external partners.
• Brand
  • Own the Lumenci brand across every touchpoint.
  • Ensure brand standards are applied consistently across our US and global teams.
  • Partner with HR on employer branding.

Qualifications

• 7+ years of B2B marketing experience, including 4+ years in the intellectual property industry.
• Deep knowledge of the IP market, its buyers, and how they evaluate services and technology.
• Proven success running trade show and event programs from start to finish.
• A track record of demand generation tied to measurable results.
• Experience owning a marketing budget and managing agencies or external partners.
• Strong writing and presentation skills.
• A strong sense of urgency and a habit of planning ahead.
• Comfort working as a hands-on individual contributor.
• Ability to build alignment and work well with sales and cross-functional teams.
• Ability to travel 15–25% for trade shows and events.

Requirements

• Director-level marketing experience in an IP-focused company (preferred).
• Experience marketing both professional services and a software or AI platform (preferred).
• Hands-on HubSpot experience (preferred).
• Experience building account-based marketing programs (preferred).
• Familiarity with SEO and generative engine optimization (GEO) (preferred).
• Existing relationships across the IP event and association circuit (preferred).
• Experience leading cross-functional teams or managing marketing staff (preferred).

Benefits

• Comprehensive Health & Well-being: Robust medical, dental, and vision insurance options.
• Retirement Strategy: 401(k) program with competitive employer-matching contribution.
• Performance-Based Incentives: Total cash compensation includes a variable pay component.
• Time Off & Leaves: Balanced leave policy including accrued Paid Time Off (PTO).
• Holistic Wellness Support: Dedicated Wellness Leave and paid leave for significant life events.
• Culture of Autonomy & Growth: Flexible, remote-first work environment.