[Hiring] Director, Global MSP Marketing @Mimecast

Role Description

As Director, Global MSP Marketing, you'll define and lead the worldwide marketing strategy for Mimecast's Managed Service Provider (MSP) business. Part of the Global Integrated Marketing team and reporting into Marketing leadership, you'll lead a global team and partner as a peer with the Global Head of MSP and regional MSP leaders.

You'll build programs that:

• Recruit new MSPs
• Grow pipeline and revenue through existing and new business
• Enable partners to sell and market Mimecast
• Strengthen MSP engagement and retention

You'll turn global strategy into consistent regional execution across:

• Demand generation
• Campaigns
• Content
• Events
• Enablement
• Lifecycle marketing

Qualifications

• Experience leading global partner or channel marketing teams
• Managing multi-region budgets and agencies
• Owning strategy through regional execution
• Experience marketing to MSPs or other channel partners
• Broad marketing expertise in IT, software or SaaS
• A track record of demand generation and campaigns that deliver measurable pipeline and revenue growth
• Experience building partner enablement and co-marketing programs at scale
• Strong communication and executive presentation skills
• An analytical approach to marketing performance and ROI
• A bachelor's degree or equivalent in marketing, communication or a related field

Requirements

• Own the global MSP marketing strategy, annual plan and budget
• Lead MSP recruitment programs
• Drive pipeline and revenue through cross-sell, upsell and net new business campaigns
• Own MSP marketing and sales enablement
• Lead lifecycle marketing across partner communications
• Oversee MSP events
• Own marketing performance and ROI using Salesforce, Marketo and Tableau

Benefits

• Base salary range: $156,000−$234,000 plus benefits
• Eligibility for incentive plans and additional benefits

Company Description

Cybersecurity is a community effort. That’s why we’re committed to building an inclusive, diverse community that celebrates and welcomes everyone – unless they’re a cybercriminal, of course.

• Equal Opportunity and Affirmative Action Employer
• Encouragement for applicants from traditionally underrepresented groups
• Consideration of all applicants equally, regardless of background