[Hiring] Digital Product Marketing Manager @UPS Supply Chain Solutions

Role Description

The Product Marketing Manager, Secure Commerce is responsible for developing and executing the commercialization strategy for the Secure Commerce portfolio, including InsureShield®, Parcel Pro® Secure Commerce solutions.

• This role serves as the strategic connective point between product capabilities, customer needs, market opportunities, and revenue growth objectives.
• The position owns market segmentation, Ideal Customer Profile (ICP) development, buyer persona strategy, value proposition creation, competitive positioning, and commercialization planning.
• Ensures Secure Commerce solutions are aligned to the right customers, the right opportunities, and the right growth strategies.
• Works closely with Product Management, Sales, Strategic Partnerships, Marketing, Customer Experience, and Operations.
• Translates product features and capabilities into differentiated market strategies that drive adoption, market penetration, customer value, and revenue growth.
• Acts as the voice of the market and customer, ensuring commercial decisions are grounded in customer insight, market intelligence, buying behavior, and business outcomes.
• Success in this role will be measured through portfolio growth, commercialization effectiveness, market penetration, customer adoption, pipeline influence, and revenue contribution.

Qualifications

• 7+ years of experience in product marketing, segment marketing, ABM, or GTM strategy roles, preferably in B2B, enterprise, SaaS, platform, or ecosystem‑based businesses.
• Demonstrated experience owning segment or vertical value propositions and translating them into scalable GTM or ABM motions.
• Proven ability to partner closely with Sales and Channel teams to support complex, long‑cycle buying journeys and multi‑stakeholder decision processes.
• Track record of driving revenue outcomes through adoption, utilization, expansion, or partner‑led growth—not just launches or awareness.

Requirements

• Strong ABM and segmentation expertise, including buying‑group messaging, account prioritization, and personalized GTM strategy.
• Ability to translate product capabilities into clear, outcome‑driven value narratives for enterprise buyers, partners, and internal stakeholders.
• Experience defining co‑marketing and partnership strategies (e.g., webinars, joint campaigns, internal marketing to UPS) with clear goals and success metrics, while collaborating with execution teams.
• Capability to develop high‑impact content such as case studies, solution narratives, and proof points that support consultative selling and late‑stage deal influence.
• Analytical mindset with the ability to assess segment performance, adoption trends, and GTM effectiveness, and use insights to refine strategy.

Benefits

• Medical/prescription drug coverage
• Dental coverage
• Vision coverage
• Flexible Spending Account
• Health Savings Account
• Dependent Care Flexible Spending Account
• Basic and Supplemental Life Insurance & Accidental Death and Dismemberment
• Disability Income Protection Plan
• Employee Assistance Program
• 401(k) retirement program
• Vacation
• Paid Holidays and Personal time
• Paid Sick and Family and Medical Leave time as required by law
• Discounted Employee Stock Purchase Program