[Hiring] Demand Generation & Field Marketing Specialist @StackOne

Role Description

Own demand generation at StackOne — the marketing function that sits closest to the actual sales motion. Your job is to turn our growing top-of-funnel signal — event engagement, LinkedIn activity, outbound outreach — into a qualified pipeline within the accounts and segments that matter most. You'll work directly alongside our Founding Growth (Marketing) and partner closely with sales, scaling channels that are already producing results.

• Full ownership of demand generation across outbound and events, working hand-in-hand with marketing and sales on target-account strategy.
• Think critically about the audience in the room and turn passive attention into real conversations.
• Early motion, real traction, plenty of room to shape how this function grows.

What You’ll Be Doing

• Own our outbound demand gen channel end-to-end (targeting, sequencing, experimentation) and scale it past its early wins.
• Own demand generation around events end-to-end, including:
  • Booth messaging
  • On-site content
  • Side events
  • Follow-up that turns attendee engagement into a qualified pipeline
• Vendor logistics, booth build, and on-site setup sit with a dedicated events manager, so you can focus on the audience and the narrative, not the delivery.
• Partner with the Founding Growth (Marketing) to shape event and channel strategy, then run with it independently once it's agreed.
• Build lightweight ABM-style campaigns for key accounts and segments, and adapt broader company campaigns to fit a specific account or customer segment.
• Run experiments across channels to find what actually converts, and double down on what works.
• Turn early signal, like event attendees, LinkedIn engagement, outbound replies into marketing-qualified leads and pipeline.
• Track and report on sourced/influenced pipeline, event ROI, and channel performance — the metrics that matter here are pipeline and revenue impact.
• Work closely with sales on how qualified leads hand off into the pipeline.

Qualifications

• 3+ years of demand generation experience with a track record of driving measurable results at a previous company.
• Experience turning early-stage signals (events, social engagement, outbound) into qualified pipeline.
• Comfortable owning outbound campaigns and event-driven demand gen end-to-end, from strategy input to execution.
• Startup experience, or genuine comfort with startup pace — later-stage startup or more structured B2B/enterprise backgrounds are also a strong fit.
• High ownership mindset, bias for action, and comfort operating in ambiguity.
• Nice to have: field marketing or ABM experience, early SDR/sales-development experience that transitioned into marketing, community or partnerships experience, an existing personal network or presence on LinkedIn, B2B/enterprise exposure.
• Dealbreaker: no demand-generation experience, or a background only in large-company marketing.

Benefits

• Join one of the best-funded, fastest-growing startups in the AI infrastructure ecosystem.
• Work alongside an experienced team, with backgrounds from Google, Microsoft, Oracle, Coinbase, JP Morgan, and more.
• Meaningful share options — share in the company's success as we grow.
• 25 days PTO + 1 additional day per year of tenure.
• Health insurance.
• 401(k).
• Remote-first, with regular in-person time in the Bay Area.
• $1,000 for your home office setup + $500/year top-up.
• Annual team offsites to sunny spots (last ones were in Croatia and Portugal ☀️).