Role Description
As CRM Specialist for the CRM Operations team, you will play a critical role in executing Tripadvisor communications with members via commerce streams, member newsletters, and content collection communications. The ideal candidate will have a combination of email marketing experience, project management skills, and the ability to communicate effectively regarding project status and email analytics.
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Production of email campaigns, app push notifications, and site banners/interstitials
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Work within our marketing automation platforms to produce audiences, campaign logic, and templates based off of technical specifications
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Assist with translation requests (we send in many languages)
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Heavily test all work to preemptively catch bugs, plus approve work of teammates by following our QA process
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Assist managers in ad-hoc projects
Examples:
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Tripadvisor sends multiple highly visible emails each week to tens of millions of people in many languages across the globe.
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This person will be producing and sending 3-5 campaigns each week, including creating templates by updating copy, images, links, etc. within our template editor tool.
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Focus is on the execution of the email, push, and site marketing campaigns.
Qualifications
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Meticulous attention to detail with a clear, methodological approach to problem solving
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Experience working in a CRM role in a high energy online environment
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2+ years of email production experience in a corporate setting, with a strong focus on B2C
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Experience building campaigns in the customer engagement platform, Braze, is a plus
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Comfortable multi-tasking in a fast-paced environment, with the ability to manage large cross-functional projects and numerous weekly launches
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Patience and professionalism when more clarification is needed or requirements change
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Strong communication skills that enable you to engage with senior leaders and internal stakeholders
Requirements
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Demonstrated ability to use AI tools to improve efficiency, quality, and decision-making in day-to-day work
Benefits
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Competitive compensation packages, including base salary and annual bonuses
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βWork your wayβ with flexibility to suit your lifestyle
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Flexible schedule promoting work-life balance
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Donation matching for qualifying charitable donations annually
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Tuition assistance for qualified programs
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Lifestyle benefit for personal spending on travel, wellness, or other preferences
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Travel perks including discounts
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Employee assistance program with resources for lifeβs challenges
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Health benefits with great coverage and competitive premiums
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Generous referral scheme for referring successful candidates