[Hiring] Creative Marketing Manager @KAMI Workforce

Role Description

Avec Amour is a luxury lingerie brand serving customers globally. We are scaling aggressively through paid social — particularly Meta — and we are looking for a performance-driven Creative Marketing Manager to lead our creative testing engine. This is not a “post and hope” marketing role. This is about building a machine that systematically tests, optimizes, and scales winning creatives. If you understand that great ads are engineered — not guessed — this role is for you.

What you'll own

• Meta Creative Testing & Scaling
  • Lead the entire creative testing process inside Meta Ads Manager
  • Launch structured testing campaigns weekly
  • Analyze performance metrics (CTR, hook rate, thumb stop ratio, CPA, ROAS)
  • Kill underperformers quickly and scale winners decisively
  • Continuously refresh creative angles to avoid fatigue
• UGC & Creator Pipeline
  • Source and recruit high-quality UGC creators
  • Write clear, performance-driven briefs
  • Manage creator deliverables and timelines
  • Ensure a steady weekly flow of fresh ad creatives
• Performance Analysis & Optimization
  • Deliver weekly performance breakdowns with clear insights
  • Identify patterns in winning hooks, formats, and messaging
  • Turn data into actionable creative direction
  • Work directly with the Founder to align growth strategy

Your performance will be measured by results — not activity.

Qualifications

• 3–5 years in digital marketing
• Highly confident inside Meta Ads Manager
• Genuinely excited by fashion, lingerie, and brands with a point of view
• Fast, decisive, and comfortable killing an underperforming ad without losing sleep over it

Requirements

• Core Tools:
  • Meta Ads Manager
  • Instagram & Facebook ad ecosystems
  • CapCut (or similar video editing tools)
  • Later (or similar scheduling tools)
• Bonus Experience With:
  • Klaviyo
  • Motion / Atria
  • AI creative tools (e.g., Nano Banana, Sora, Pippit)
  • Adobe Photoshop

Benefits

• Full-time, fully remote
• Some overlap with Melbourne (AEST) required for weekly check-ins
• Direct reporting line to the Founder