[Hiring] Content & Social Media Specialist @Workana

Role Description

We are hiring a Content & Social Media Specialist to support a U.S.-based university with content creation, editing, social media, and broader marketing support across multiple departments. This role is ideal for someone who is a strong storyteller, a solid editor, and comfortable creating or refining content across different formats. The person in this role will help keep social media active, improve written content across the university and clinic websites, edit AI-generated and human-generated content, and support marketing initiatives tied to admissions, alumni, and clinic services. This is not just a social media posting role. It includes content writing, editing, interviewing internal stakeholders, helping shape campaigns, and contributing to website and newsletter content.

Responsibilities

• Create, edit, and adapt content for social media, website pages, and marketing campaigns
• Edit existing written materials, including faculty profiles, newsletter submissions, and other internal content
• Contribute to website content updates, especially for clinic-related pages, services, treatments, and conditions treated
• Help rewrite and improve email campaign content related to admissions and other university initiatives
• Make light image edits or content-ready visual adaptations using Canva or similar tools

Qualifications

• Experience in content writing, editing, content marketing, social media, or a closely related role
• Strong writing and editing skills, with the ability to adjust tone and make content sound natural and polished
• Ability to work across a mix of original writing, content editing, and AI-assisted content refinement
• Good storytelling instincts and ability to turn interviews or raw input into clear, compelling content
• Experience supporting social media content creation and execution
• Comfortable working in a fast-moving, hands-on environment with evolving priorities
• English proficiency sufficient for content work and collaboration with U.S.-based stakeholders
• Proficiency with Canva or similar tools for basic visual/content asset editing is a plus
• Experience updating website content or working with CMS tools is a plus

Benefits

• Remote opportunity with a U.S.-based university
• Broad, creative role with exposure to social media, content strategy, websites, newsletters, and campaigns
• Opportunity to make visible impact quickly in a lean marketing environment