[Hiring] Content Marketing Manager @Wpromote

Role Description

Our Content Marketing team at Wpromote is looking to add a Content Marketing Manager to develop, execute, and optimize content strategies that drive measurable business outcomes across organic search, AI-powered search experiences, and integrated marketing campaigns. Reporting to the Director of Content Marketing, you'll partner with clients to create high-quality content that builds brand authority, increases discoverability, and supports key business objectives.

• Collaborate across SEO, Paid Media, Social, Digital PR, Creative, and Analytics to develop data-driven content strategies.
• Leverage modern content workflows to deliver impactful results.
• Own the strategy, direction, and delivery of performance-driven creative across a book of business ranging from 2-5 clients.
• Translate performance data into clear creative direction, including testing roadmaps, hypotheses, and iteration plans.
• Develop recurring static and video briefs grounded in platform best practices and performance insights.
• Partner closely with Media teams to align on testing strategy, scaling opportunities, and performance optimization.
• Collaborate with Design and Production to bring concepts to life, managing timelines, budgets, and deliverables.
• Analyze creative performance across platforms and synthesize learnings into actionable insights and next steps.
• Apply a strong understanding of platform dynamics (Meta, TikTok, YouTube, Amazon, Programmatic) to inform creative strategy.
• Support client communication by presenting creative concepts, performance insights, and strategic recommendations.
• Contribute to the development of creative testing frameworks, best practices, and ways of working across accounts.
• Identify opportunities to improve creative efficiency through tools, automation, and emerging technologies.
• Travel occasionally to visit clients, team meetings, and/or events (likely 1-3 times/year).

Qualifications

• 2–3 years of experience in Content Marketing, SEO Content, Editorial Strategy, or a related agency or in-house marketing role.
• Experience developing content strategies that drive measurable performance across organic search, engagement, or business objectives.
• Strong understanding of SEO fundamentals and an interest in how AI-powered search is evolving content discovery.
• Experience creating and managing a variety of content formats, including website content, blogs, thought leadership, and other digital marketing assets.
• Proven ability to manage multiple clients, projects, and competing priorities in a fast-paced environment.
• Strong client-facing communication, presentation, and project management skills.
• Experience using marketing and analytics platforms such as Google Analytics, Google Search Console, SEMrush, Adobe Analytics, Asana, and AI productivity tools such as ChatGPT or Claude.

Requirements

• Wpromote is committed to bringing together individuals from different backgrounds and perspectives.
• Providing employees with a safe and welcoming environment free of discrimination and harassment.
• Striving to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together.
• As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate.

Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• 100% paid parental leave
• 401(k) matching
• Medical, Dental, Vision, Life, Pet Insurance
• Sponsored life insurance
• Short Term Disability insurance and additional voluntary insurance
• Annual Class Pass credits and more!