Role Description
The Web UI/UX Designer (User Flow & Digital Journey Specialist) is responsible for designing intuitive, user-centered experiences for corporate websites and web platforms. This role focuses exclusively on website UX and interface design, including:
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User flows
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User journey mapping
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Information architecture
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Wireframing
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Interactive prototyping
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Responsive layouts
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Accessibility
It does not include product software or application UI. The position requires strong expertise in interaction design, including:
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Defining clear user flows within web pages
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Mapping cohesive user journeys across the website
A key responsibility includes translating requirements and research insights into structured wireframes and realistic interactive prototypes that validate usability before development. Emphasis is placed on usability, clarity, accessibility, and continuous UX improvement informed by user research, behavioral analysis, and testing.
Qualifications
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4-7+ years of experience in website-focused UI/UX design for corporate or marketing websites.
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Strong expertise in user flow design and website user journey mapping.
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Advanced proficiency in Figma or Sketch, including interactive prototyping.
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Experience using behavioral analytics tools such as Clarity, Hotjar, Crazy Egg, or similar.
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Experience supporting A/B testing or UX experimentation initiatives, with the ability to translate results into actionable design improvements.
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Strong portfolio that demonstrates website wireframes, navigation systems, responsive layouts, and UX problem-solving.
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Solid understanding of responsive design, accessibility standards (including WCAG), and usability best practices.
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Strong visual design foundation, including typography, layout systems, hierarchy, and web-focused UI patterns.
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Adobe Creative Suite (e.g., Photoshop, Illustrator, XD).
Requirements
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Experience with enterprise CMS platforms such as Sitecore, WordPress, Webflow, Drupal, or similar, including hands-on experience with WordPress builders such as Block Editor, Gutenberg, Beaver Builder, and Advanced Custom Fields (ACF).
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Experience working within managed hosting environments such as WP Engine, including familiarity with staging workflows and deployment processes, is a plus.
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Experience supporting and maintaining web governance standards and scalable design systems across multiple websites or business units.
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Familiarity with A/B and multivariate testing, structured experimentation programs, and collaboration with analytics and marketing teams to support UX and conversion improvement.
Benefits
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As a remote-enabled company, our employees enjoy the flexibility to establish their own life/work balance.
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10 paid holidays annually.
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Unlimited PTO.
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Matching 401K Plan (25% of employee's contribution up to the IRS max).
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Health insurance (PPO and HDHP/HSA plans offered).
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Dental insurance.
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Vision insurance.
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Life insurance (1x employee salary).
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Short-term disability (employer paid).
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Long-term disability (employer paid).
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Flexible Spending Plan (medical and dependent).