[Hiring] Web Designer @Smartsheet

Role Description

Our Brand Studio seeks a Web Designer to create high-quality, on-brand web pages and visual assets for our marketing team. Working within our established web design system, this role focuses on visual execution from conversion-focused landing pages and campaign hubs to visual assets and lightweight web animations. This role works within Smartsheet's established web design system. You will not be designing or modifying system-level components, page templates, or global styles — those are managed by the Web UX team. Your focus is on high-quality visual execution: building pages, creating assets, and delivering polished marketing experiences using existing tools and guidelines.

You will report to the Design Director located in Costa Rica. This role is eligible for remote work within Costa Rica. You must reside in Costa Rica.

• You will be the driving visual force for marketing our product, crafting high-converting landing pages, campaign hubs, and engaging digital assets.
• Create low-fidelity page layout wireframes to plan visual composition before building in our CMS (Drupal).
• Work with our analytic teams to rapidly iterate on designs for A/B testing and experimentation.
• Collaborate effectively across teams and departments.
• Design and build web pages across marketing touchpoints using established components and design system guidelines.
• Share and document your knowledge and perspective with peers.
• Advocate for process improvements related to production efficiencies and best practices.
• Manage a mix of large and small projects with overlapping priorities.
• Continually adopt new tools and practices as the work evolves.
• Collaborate with Motion Designers to create and implement lightweight, high-performance web animations using LottieFiles and JSON to enhance user engagement without sacrificing page speed.
• Collaborate with the Web UX team to ensure designs align with system capabilities before building.
• Design and produce visual web assets including background images, product visualizations, OG/teaser images, blog imagery, and iconography.
• Use the web component library in Figma to create mockups for landing pages, campaign pages, and promotional content — without modifying system-level components.
• Build and manage pages in Drupal using existing components and page templates; pass completed work to DXO for publishing.
• Reference Web UX team guidelines and demo/gallery pages to ensure correct component usage and layout application.
• Collaborate with the Web UX team to flag component limitations or inconsistencies.

Qualifications

• 5+ years in a web design or digital design role, with a portfolio demonstrating strong visual design, layout, and data-focused design.
• Experience designing simple solutions for complex problems and a stellar portfolio demonstrating a keen eye for typography, layout, data-driven design, and interactive web elements.
• Appreciation for user-centered design principles and how they inform visual and layout decisions.
• Proven track record for crafting simple, creative solutions for complex problems.
• A high degree of proficiency with Figma, Adobe Illustrator, and Adobe Photoshop is a hard requirement.
• A strong understanding of CMS-based web environments and how design system components are structured and applied. You must be comfortable working closely with Web UX Designers and DXO to execute your vision.
• Strong communication and interpersonal skills (visual, written, verbal, presentation); ability to work successfully with teams across the organization from different capabilities and backgrounds.
• Highly organized, track, and document all work.
• Academic studies/certifications or relevant experience on Design Thinking, Human Centered Design, and Web Design are a plus.
• Animation & Implementation is desirable: Proven experience creating, exporting, and implementing web animations using LottieFiles and JSON is a plus.
• Hands-on, proven experience building and managing sites within Drupal or similar CMS systems.
• Marketing Acumen: A strong understanding of digital marketing principles, user journey mapping, and what drives users to click, sign up, or request a demo.
• Strong visual design skills including typography, colour, layout, and image art direction. Proficiency in Adobe Illustrator and Photoshop is required.

Nice-to-Haves

• Experience utilizing analytics from user testing, heatmaps (e.g., Hotjar, CrazyEgg) to drive design decisions.
• Familiarity with SEO best practices and how they impact web design.
• Experience creating assets for social media or paid ad campaigns.

Benefits

• Fully paid Health & Life insurance for full-time employees and family members.
• Monthly stipend to support your work and productivity.
• 12 days paid Vacation + Flexible Time Away Program.
• 20 weeks fully paid Maternity Leave.
• 12 weeks fully paid Paternity/Adoption Leave.
• Personal paid Volunteer Day to support our community.
• Opportunities for professional growth and development including access to LinkedIn Learning online courses.
• Company Funded Perks including a counseling membership and your own personal Smartsheet account.
• Teleworking options from any registered location in Costa Rica (role specific).