[Hiring] UX Research Intern @World Vision Canada

Role Description

World Vision Canada is building a Youth Strategy to grow long-term awareness, trust, and giving-readiness with Gen-Z. We need a UX Research Intern to help us understand new youth/Gen-Z segments, test early ideas quickly, and turn messy signals into decision-ready insights.

In this role, you will support discovery research and rapid experimentation to validate the desirability of youth-facing products, experiences, content, and engagement pathways. You will work closely with the Youth Strategy and Innovation Program Manager and cross-functional partners (Market-Creating Innovation, Brand and Creative) to ensure we are building youth experiences that are resonating, engaging, and credible.

This is an applied research role. You will help plan and run studies, recruit participants, analyze qualitative and quantitative data, and communicate findings in clear, practical formats that directly inform what we build next. You will play a crucial role in understanding Gen-Z user needs, testing concepts, and providing data-driven insights to inform product decisions. Your attention to detail, curiosity, analytical skills, and ability to translate research findings into actionable insights will be essential to the success of the Youth Strategy.

Responsibilities

• Market & secondary research: segment scans, competitive/analogous analysis, and trend reviews to inform problem spaces.
• Refine Youth Personas & Journeys with ongoing research and evidence, link insights to hypotheses and experiments.
• Research across product/experience lifecycle: discovery research, interviews, usability tests, surveys, card sorts, diary/experience sampling, fake-door tests, A/Bs, and concept tests.
• Translate big questions into testable hypotheses (assumptions, what would prove/disprove it).
• Assist in creating experimentation plans: design and run light-weight tests (interviews, surveys, rapid concept tests) and success measures to assess hypotheses.
• Analyze qualitative data (themes, patterns, quotes) and quantitative data (survey results, simple stats, distribution checks).
• Create clear outputs: insight summaries, JTBD, problem statements, and decision-ready recommendations.
• Maintain organized research documentation (notes, recordings where permitted, consent forms, recruiting logs, learnings repository).
• Recruit research participants reflecting diverse youth perspectives (with inclusion and representation in mind), manage incentives, maintain consent, and keep a working inventory.
• Coordinate scheduling, incentives, consent processes and privacy-safe data handling.
• Follow safeguarding, ethical research practices, informed consent, and data-handling standards especially when research involves minors or sensitive topics.

Qualifications

• Currently enrolled in (or recently graduated from) a relevant program: UX/HCI, psychology, sociology, anthropology, communications, market research, public health, or related.
• Hands-on UX research experience (may include internships, co-ops, lab work, or freelance) in digital products or services.
• Working knowledge of core methods (interviews, usability tests, surveys) and basic statistics (sampling, significance, confidence, bias).
• Ability to design a study, write protocols, create discussion guides, and choose the right method for the question/time.
• Experience synthesizing into clear insights (findings, implications, recommendations) for non-research audiences.
• Familiarity with Figma and at least one research toolset: survey (Typeform/Qualtrics), testing (UserTesting/Lookback), or analytics (GA/Amplitude).
• Strong written and verbal communication; crisp storytelling with visuals.
• Commitment to ethical research, safeguarding, and inclusive practices.

Requirements

• Experience with A/B or multivariate tests and experiment design.
• Familiarity with tools like Figma, Google Forms/Typeform/Qualtrics, Miro/FigJam, and basic analytics (GA4 or similar).
• Experience researching sensitive topics or working with youth-facing programs.
• Knowledge of Lean Startup, Design Thinking, or agile delivery.
• Exposure to market research or segmentation work.
• Nonprofit or social impact experience.

Benefits

• Health Spending Account.
• Up to 6% matched pension contributions.
• Parental leave top-up.
• Generous paid vacation, sick days, wellness and personal days.
• Office closed extra days before long weekends (6x/year).