[Hiring] Senior Graphic Designer @Trulieve

Role Description

We are seeking an experienced Senior Designer to support our recreational and medical markets across the world’s largest cannabis retailer. This is a high-impact, fast-paced role for a designer who thrives in a high-volume retail environment and enjoys creating compelling digital promotions that drive customer engagement and business results.

• Design and execute digital promotional creative for weekly campaigns, product launches, seasonal initiatives, and ongoing retail marketing efforts.
• Create engaging layouts and digital assets across email, web, landing pages, paid media, organic social, CRM, and e-commerce platforms.
• Design within established brand identity systems while bringing each brand's unique personality to life through thoughtful, engaging digital creative.
• Balance brand consistency with creative exploration by developing fresh promotional concepts that reinforce brand recognition while supporting campaign objectives.
• Develop promotional creative that balances strong visual storytelling with merchandising priorities, promotional messaging, and conversion goals.
• Adapt campaign creative across multiple formats and digital placements while maintaining brand consistency and creative excellence.
• Collaborate closely with Creative, Marketing, Brand, and Digital teams to translate campaign briefs into effective creative solutions.
• Manage multiple projects simultaneously in a fast-paced, deadline-driven environment while maintaining exceptional attention to detail.
• Prepare production-ready assets that meet digital platform specifications and quality standards.
• Maintain and evolve digital templates, design systems, and reusable creative components to improve efficiency, scalability, and creative consistency.
• Stay current on digital design trends, platform best practices, and emerging technologies.
• Contribute ideas that improve creative quality, workflow efficiency, and the overall customer experience.

Qualifications

• Minimum 10 years of professional digital design experience, including at least 5 years in a Senior Designer or Lead Designer role, preferably supporting consumer packaged goods (CPG) brands, with additional experience in retail or e-commerce environments.
• Strong portfolio demonstrating digital campaign execution, promotional marketing, email design, web design, landing pages, digital advertising, and responsive layouts.
• Proven experience producing high-volume promotional creative in a fast-paced marketing environment.
• Strong understanding of digital marketing best practices across email, web, social media, paid media, CRM, and e-commerce.
• Expert knowledge of typography, layout, visual hierarchy, color, and digital design principles.
• Demonstrated ability to work within established brand identity systems while developing creative, engaging campaigns that reinforce each brand's unique voice and personality across digital channels.
• Exceptional organizational and project management skills with the ability to manage multiple priorities and deadlines simultaneously.
• Strong communication and collaboration skills with the ability to work effectively across cross-functional teams.
• Expert proficiency in Figma, Adobe Creative Cloud, and Adobe Experience Manager (AEM).
• Experience designing responsive digital experiences and working within component-based design systems is preferred.
• Self-motivated with a strong sense of ownership, creative problem-solving skills, and the ability to consistently deliver high-quality work at scale.

Preferred Experience

• Experience supporting promotional retail calendars and high-volume marketing campaigns.
• Experience creating digital creative for merchandising, promotional pricing, and retail offers.
• Experience working with consumer packaged goods (CPG), retail, or highly regulated brands.
• Experience with motion graphics or animation using Adobe After Effects is a plus.
• Experience leveraging AI-powered creative tools to improve design efficiency, production workflows, and creative ideation.

Benefits

• A comprehensive benefits package including paid time off is offered with this position.