[Hiring] Product Design Lead @Carrot Fertility

Role Description

We're looking for a Lead Product Designer to shape the end-to-end experience for members. You'll own design from concept through execution for our mobile app priorities. You'll report to our Director of Product and be the design lead for this team, with the opportunity to pair with product designers working on other parts of the Carrot experience.

The work spans two levels:

• Go deep on individual mobile-first experiences, including Sprints, our program for members working on their metabolic health alongside fertility, pregnancy, and menopause care.
• Design how distinct pieces of the member experience fit together into one seamless mobile experience.

What You’ll Own

• Own mobile design end to end — concept through high-fidelity execution on iOS and Android.
• Bring the pieces together — design the information architecture and navigation that make distinct parts of the member experience feel like one product.
• Design for return, not just first use — drive adoption and retention through experiences that earn a member's attention daily, weekly, and monthly.
• Make complexity feel simple — turn large, dynamic, nuanced information into something members trust at a glance.
• Partner closely with our Content Designer so visual and written communication land as one experience.
• Ground decisions in evidence — run qualitative and quantitative research, and use it to back what we build.
• Grow our design system with accessibility, consistency, and scalability in mind.

What Success Looks Like

• Shipped design work that measurably moved member adoption and engagement, with metrics you can point to.
• Conducted user research and testing and developed a sharp sense of updates to best drive member engagement and business goals.
• Contributed to our design system — letting teams ship faster and more consistently.

Qualifications

• A Bachelor's Degree
• 10+ years in product/UX design, with a portfolio of mobile-first work and end-to-end ownership of complex, multi-step journeys
• Experience building and working on consumer apps focused on daily and weekly active usage
• A track record designing for engagement and retention — habit formation, behavior change, wellness, or similar
• AI as a core part of your design practice, plus experience designing AI-powered product experiences
• Systems thinking to create experiences that feel clean and simple for users
• Strong visual and interaction craft, hands-on prototyping, and fluency with building products people love to use
• Experience leading user research or usability testing

Nice to Have

• Experience with behavior change frameworks or gamification
• Experience helping teammates develop as designers
• Empathy and sensitivity to the challenges of healthcare journeys

Interview Process

We believe in a thoughtful and transparent interview process designed to create alignment for both candidates and our team. For this role, candidates can expect:

• Recruiter Screen — 30 minutes
• Hiring Manager Interview — 30 minutes
• Portfolio Interview — 1 hour
• Final Round Interviews — 2 hours

Why Candidates Join Carrot

• A mission-driven company focused on expanding access to fertility and family-forming care globally.
• A high-growth environment where leaders are empowered to shape strategy and drive impact.
• Competitive compensation, equity, and comprehensive benefits.
• Flexible Time Off and a culture that actively encourages employees to recharge.
• Comprehensive parental leave and family-forming benefits.
• A collaborative, inclusive, and values-driven culture.
• The opportunity to work alongside passionate, thoughtful teammates committed to improving healthcare outcomes worldwide.

Compensation

Carrot offers a holistic Total Rewards package designed to support our employees in all aspects of their life inside and outside of work, including health and wellness benefits, retirement savings plans, short- and long-term incentives, parental leave, family-forming assistance, and a competitive compensation package. The starting base salary for this position will range from $145,000-$170,000. Actual compensation may vary from posted base salary depending on your confirmed job-related skills and experience.

A Note on AI

At Carrot, we believe AI can help us work smarter, move faster, and create more meaningful experiences for our members, customers, and each other. While not every role requires deep technical AI expertise, we value people who are curious, eager to learn, and excited to thoughtfully incorporate AI into their day-to-day work.