[Hiring] Motion Design Lead @Togetherwork

Role Description

This role exists because TogetherWork is ready to elevate how we communicate with customers through design, video, and motion across the Customer Experience organization. The Principal Motion Design Lead will serve as the creative lead for all customer-facing content originating from Operations—driving clarity, consistency, and quality across design, video, motion graphics, and multimedia outputs.

You will operate at the center of Customer Experience—partnering with Product, Customer Success, Support, Implementation, and Marketing to translate complex workflows into engaging, intuitive, and visually compelling content. You will also bridge the gap between Marketing brand standards and Customer Experience needs, ensuring a cohesive yet purpose-built creative system for customer engagement.

This is not a production-only role. It is a strategic creative leadership role with ownership, influence, and accountability for how customers experience our products through content.

What You Will Own

• Creative Strategy & Design System
  • Define and own visual and motion design standards across all Customer Experience content.
  • Translate marketing brand guidelines into a customer-centric design system optimized for onboarding, education, and support.
  • Establish scalable templates, toolkits, and frameworks to ensure consistency across products and teams.
  • Ensure all creative outputs balance brand integrity with usability, clarity, and engagement.
  • Continuously evolve creative standards based on customer feedback, product updates, and business needs.
• Motion Graphics, Video Production & Content Creation
  • Lead the creation of motion graphics, explainer videos, tutorials, and product walkthroughs.
  • Produce video content used across onboarding, implementation, knowledge articles, help centers, and customer support.
  • Translate complex product features into simple, engaging visual narratives that drive understanding and adoption.
  • Oversee scripting, storyboarding, animation, editing, and final production.
  • Build and maintain a library of reusable assets and modular content to improve speed and scalability.
• Operational Creative Oversight
  • Oversee all creative outputs originating from Operations, including design, video, motion graphics, and multimedia.
  • Partner with Customer Success, Support, Implementation, and Product teams to intake and prioritize creative needs.
  • Establish workflows, governance, and quality standards for creative production.
  • Identify opportunities to standardize and scale content across multiple products and verticals.
  • Ensure accessibility, usability, and consistency across all customer-facing materials.
• Customer Education & Experience Enablement
  • Design and produce content that improves onboarding, product adoption, and customer retention.
  • Support the development of knowledge base articles, training content, and in-product guidance through strong visual storytelling.
  • Align content with customer journeys and key lifecycle moments in partnership with CX and Product teams.
  • Measure effectiveness of content and iterate based on engagement and customer outcomes.
• Cross-Functional Collaboration & Leadership
  • Act as the primary creative partner to Customer Experience leadership.
  • Collaborate closely with Marketing to align on brand while adapting for CX-specific use cases.
  • Influence stakeholders across Product, Operations, and Support to elevate the role of design and motion.
  • Provide creative direction and feedback to contributors and external partners when applicable.
  • Champion high-quality, customer-first creative standards across the organization.

Qualifications

• 8-10 years of experience in motion graphics, video production, visual design, or related creative fields
• Proven experience creating product-focused video content (e.g., SaaS tutorials, onboarding flows, explainer videos)
• Experience translating or extending brand systems across different audiences and use cases
• Strong portfolio demonstrating motion design, storytelling, and product visualization
• Experience in B2B SaaS, technology, or high-growth environments preferred
• Bachelor’s degree in Design, Animation, Film, Multimedia, or related field

Requirements

• Creative strategist: you define how creative drives customer outcomes, not just execution
• Storyteller: you simplify complex ideas into clear, engaging narratives
• Systems thinker: you build scalable frameworks and repeatable processes
• Customer-first mindset: you prioritize clarity, usability, and impact
• Influential collaborator: you build alignment across cross-functional stakeholders
• Detail-oriented: you maintain high standards across all outputs
• Self-starter: you thrive in ambiguity and take ownership of outcomes

Benefits

• Medical, dental, and vision insurance options
• 100% employer-paid short/long-term disability
• Basic Life Insurance
• 401(k) with 100% company match up to 4%
• Flexible paid personal/vacation time built on mutual trust and accountability
• 10 sick days annually
• 10 company-paid holidays
• 6 weeks paid parental leave