Role Description
We're looking for a
Lead Brand & Creative Designer
to elevate how Freehand looks, feels, and shows up in the market. This is a foundational, hands-on role spanning brand, website, campaigns, events, and the full spectrum of marketing, sales, and corporate design.
You'll own both creative direction and production. One day you're developing a campaign concept or designing a new website experience. The next, you're producing investor decks, customer presentations, brochures, one-pagers, or trade show materials.
You'll work closely with Marketing leadership and cross-functional teams to evolve our visual identity and establish the design systems and processes that help us scale.
What You'll Do
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Brand & Creative Direction
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Evolve Freehand's visual identity into a distinctive, recognizable enterprise AI brand.
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Lead creative concepts and visual storytelling across campaigns, launches, and brand initiatives.
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Establish and maintain brand guidelines, design systems, templates, and visual standards.
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Bring fresh ideas, creative experimentation, and a strong point of view to our work.
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Provide creative direction and quality control across internal resources and external partners.
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Website & Digital Experiences
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Own the visual design of all new website pages, landing pages, and digital marketing experiences.
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Create high-fidelity Figma designs, responsive layouts, components, and prototypes.
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Translate complex product capabilities and messaging into compelling, intuitive digital experiences.
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Apply strong visual hierarchy, UX/UI fundamentals, and conversion-oriented design principles.
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Collaborate with developers and web partners to ensure exceptional implementation.
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Marketing, Sales & Corporate Design Production
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Own hands-on design and production across Freehand's marketing, sales, executive, and customer-facing materials.
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Design investor presentations, executive decks, customer presentations, sales pitch decks, and proposals.
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Create brochures, one-pagers, solution briefs, product sheets, case studies, reports, infographics, and other sales enablement assets.
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Design trade show booths, event signage, environmental graphics, promotional materials, and branded experiences.
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Produce creative assets across paid media, organic social, email, and integrated campaigns.
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Develop product illustrations, diagrams, and visual explanations of complex technology.
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Own production from concept through final delivery, including revisions, formatting, and print-ready or digital files.
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Build reusable templates and asset libraries that improve production speed without sacrificing quality.
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Build the Creative Foundation
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Establish scalable design workflows, processes, and quality standards.
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Manage multiple concurrent projects and priorities in a fast-moving environment.
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Collaborate with external agencies, motion designers, and creative specialists.
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Explore AI-powered creative tools to improve workflows and expand creative possibilities.
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Help shape the future capabilities of Freehand's creative function.
Qualifications
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5+ years of experience in brand, visual, graphic, or digital design, ideally in B2B technology, SaaS, or a high-caliber creative agency.
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An exceptional portfolio demonstrating original creative thinking and outstanding execution across brand, web, campaigns, and production design.
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Strong command of typography, composition, color, layout, visual hierarchy, and brand identity.
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Expert proficiency in Figma and Adobe Creative Cloud, particularly Illustrator, Photoshop, and InDesign.
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Strong website and landing page design skills, including responsive design and UX/UI fundamentals.
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Extensive experience producing presentations, marketing collateral, digital assets, and print materials.
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Experience with large-format production, trade show graphics, and environmental design.
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Strong presentation design skills in PowerPoint or Google Slides.
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Ability to translate complex technical concepts into compelling visual communication.
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Exceptional attention to detail, strong organizational skills, and the ability to deliver high-quality work under tight deadlines.
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A proactive, self-directed mindset with the confidence to bring ideas and challenge creative direction constructively.
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A genuine passion for design and the drive to create exceptional work, not simply complete assignments.
Bonus Points
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Hands-on experience with Webflow, Framer, WordPress, or other website platforms.
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Working knowledge of HTML, CSS, or web development fundamentals.
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Motion design, animation, video editing, or 3D design experience.
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Experience with AI-powered creative tools.
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Experience building or scaling a creative function within a high-growth startup.
You'll Probably Love This Role If
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You look at most enterprise technology marketing and think, "We can do better than this."
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You care about the big creative idea and the smallest production detail.
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You get just as much satisfaction from transforming an ordinary sales deck or trade show booth into something exceptional as you do from developing a new brand concept.
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You have strong creative opinions, but you're equally comfortable rolling up your sleeves and getting the work done.
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You want ownership, creative freedom, and the opportunity to help build a brand that genuinely stands out.