Role Description
We are seeking a visually driven Digital Designer & Email Specialist to elevate and execute high-volume email campaigns for our Consumer Health client. In this role, you will bridge the gap between creative design and CRM execution. You won't just be plugging content into templatesβyou will take ownership of optimizing the visual layout, aesthetics, and overall user experience of our current campaigns.
Using a structured WYSIWYG/drag-and-drop architecture, you will build out compelling CRM content while ensuring all assets strictly adhere to email marketing best practices. This is an incredible opportunity for a designer who understands CRM to play a key role in an upcoming enterprise-level platform migration.
Day-to-Day Responsibilities
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Email Design Optimization: Review existing creative assets and campaign layouts, using your design eye to optimize layouts, call-to-action placement, and visual hierarchy for peak user engagement.
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Campaign Building (WYSIWYG): Efficiently assemble, configure, and build emails within structured, templated drag-and-drop architectures.
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Asset Creation & Manipulation: Utilize Adobe Photoshop/Illustrator to crop, resize, slice, and visually optimize creative assets ensuring clean rendering across all devices and email clients.
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Platform Migration Support: Build marketing campaigns within Salesforce Marketing Cloud (SFMC) while actively supporting the upcoming migration to a new Enterprise Service Provider (ESP) utilizing DCB components.
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Quality Assurance & Coding: Use foundational HTML knowledge to troubleshoot rendering issues, tweak layout structures, and ensure flawless responsive behavior.
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Cross-Functional Collaboration: Partner closely with internal teams, brand stakeholders, and agency partners to seamlessly transition components and maintain brand consistency.
Qualifications
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Digital & Graphic Design Foundation: A strong portfolio demonstrating a clean aesthetic, a solid grasp of typography, alignment, visual balance, and digital design principles.
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CRM & Email Marketing Best Practices: Practical understanding of standard email layouts, rendering rules, file size optimization, and mobile-first design.
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Technical Toolkit:
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Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for asset optimization.
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Comfort working in WYSIWYG / drag-and-drop builders.
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Foundational knowledge of HTML for troubleshooting or updating email code modules.
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Exposure to Salesforce Marketing Cloud (SFMC) or similar enterprise-level ESPs is highly preferred.
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Agility: Comfort navigating a fast-paced environment involving changing timelines, shifting weekly hours, and software platform migrations.
Requirements
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The target hiring compensation range for this role is $40 to $45 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.
Benefits
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Subsidized health, vision, and dental plans.
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Paid sick leave.
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Retirement plans with a match.
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Free online training through Aquent Gymnasium.