Role Description
As a Designer supporting Shopper Marketing, you will be an expert on visual brand building throughout marketing/advertising platforms, specifically retailer-specific point of sale. You will also continue to develop digital marketing tools, working in a team, project management, and creative exploration. Your responsibilities will include:
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Develop and execute retailer-specific marketing and point-of-sale materials across a variety of channels and formats.
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Translate client briefs into compelling visual concepts and retail-ready creative solutions that align with brand strategy and retailer requirements.
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Create and evolve ownable visual worlds, campaign assets, and benefit-driven visualizations that strengthen brand storytelling at retail.
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Support the development of digital marketing tools and retail content across multiple consumer touchpoints.
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Ensure consistency across campaigns and retailers.
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Incorporate client and stakeholder feedback thoughtfully to refine and improve creative work throughout the design process.
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Collaborate cross-functionally with marketing, shopper marketing, production, and external vendor partners to ensure seamless execution.
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Manage multiple projects simultaneously while maintaining strong creative standards and meeting deadlines in a fast-paced environment.
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In some instances, coordinate and manage external design resources or freelancers to support overflow work and production needs.
Qualifications
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Bachelorβs degree in graphic design, visual communication, advertising, or a related field (or equivalent professional experience).
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3β6 years of experience in graphic design, retail design, shopper marketing, or brand design roles.
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Strong portfolio demonstrating retail marketing, visual storytelling, campaign development, and brand-building capabilities.
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Advanced proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign).
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Experience designing retailer-specific point-of-sale materials and adapting creative across multiple retail environments.
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Strong understanding of layout, typography, composition, and brand systems.
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Ability to interpret strategic briefs and translate them into compelling visual solutions.
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Experience managing multiple projects and timelines in a collaborative, fast-paced environment.
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Strong communication, presentation, and organizational skills.
Requirements
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Experience in consumer packaged goods (CPG), spirits, beverage alcohol, or retail-focused industries.
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Experience developing digital retail assets, e-commerce content, or omnichannel marketing materials.
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Familiarity with print production processes and preparing files for vendor or production handoff.
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Experience collaborating with legal, regulatory, or retailer-specific approval processes.
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Exposure to copywriting, campaign messaging development, or conceptual ideation.
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Experience managing freelancers, external agencies, or production vendors.
Benefits
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Comprehensive compensation and benefits package including medical, dental, vision, 401K, paid time off, and more.
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Annual salary range for this role is $71,000 - $106,000.
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Final compensation will be based on relevant experience, qualifications, geographic location, and internal pay equity considerations.