Role Description
Join Badge as a Brand and Growth Designer to shape how the world sees and experiences Badge. You'll own design for our growth marketing, including the website, content, social, email, and sales materials. You'll also work closely with product to deepen knowledge and accuracy across the Badge product suite.
This role is a great fit for a versatile designer who loves ownership, moves quickly between brand and sales enablement, and gets energized when their work drives pipeline, closes deals, and helps customers succeed.
Core Responsibilities
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Orchestrate the Badge website. Design, build, and iterate on trybadge.com in Webflow in collaboration with agencies and leadership as needed.
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Enable sales and leadership. Build and refine sales decks, one-pagers, customer case studies, and executive and investor presentations, and maintain a template library the team can use on their own.
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Power content and social. Create blog visuals, product diagrams, and LinkedIn assets (posts, carousels, event and launch graphics) that make wallet experiences easy to understand.
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Bring Badge to life at events. Design conference and event collateral, booth graphics, signage, and swag that make Badge stand out in person.
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Build email that scales. Design reusable email templates for newsletters, product updates, and nurture campaigns.
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Build systems, not one-offs. Maintain and evolve Badge's visual identity across every touchpoint, and contribute to our design system, brand guidelines, and scalable templates.
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Design with AI. Use tools like Claude, Figma AI, and other emerging tools to explore concepts, speed up production, and prototype.
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Collaborate across the team. Work with marketing, sales, product, and engineering to understand goals, give and get feedback, and ship work that moves the business.
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Work closely with product design. Partner with the product team to keep a source of truth for screens, passes, and flows.
Qualifications
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3β5 years of marketing and brand design experience, ideally on a technical product.
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Expert in Figma, strong in Adobe Creative Suite, and comfortable in Pitch and Webflow (or similar tools).
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Sharp eye for typography, layout, composition, and visual hierarchy.
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Strong, defensible point of view on what good looks like, with the editing discipline to strip a design down to its essentials.
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Comfortable switching between a landing page, a LinkedIn carousel, a sales deck, and a product flow in the same week.
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Results-oriented, using metrics like conversion, engagement, and sales feedback to improve work.
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Clear and concise in explaining thought processes and trade-offs.
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Ability to take projects from brief to launch with limited supervision.
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Portfolio required, showing range across web, brand identity, marketing collateral, events, and decks.
Nice To Have
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Product pitch experience.
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Webflow experience.
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Prototyping experience, in Figma or with AI coding tools like Claude Code or Cursor.
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Familiarity with HubSpot, plus basic HTML/CSS.
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Motion, animation, or 3D skills (After Effects, Lottie, Rive, Blender, or Cinema 4D).
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Event, booth, or exhibit design experience.
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Experience with A/B testing or analytics.
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Interest in mobile wallets, fintech/payments, B2B SaaS, loyalty, or retail marketing.
Benefits
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Competitive salary.
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Equity.
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Comprehensive benefits package.
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Opportunity to shape the brand and product experience of a fast-growing startup.
This is a remote position. If you're passionate about great design and want to see your work directly shape how customers discover and use Badge, we'd love to hear from you. Please include a link to your portfolio with your application.