[Hiring] Associate Creative Director, Copy @Precision Medicine Group

Role Description

Works with art director(s) to conceive and execute concepts. Presents work with comprehensive knowledge and defends work with logic and creativity. Establishes productive rapport and communication with clients to ensure strategic intent and narrative integrity for all deliverables. Solves day-to-day resource issues. Mentors junior staff.

• Writing:
  • Leads the creative development of multiple brands, including art and copy, to ensure strategic intent for all pieces is achieved through creative.
  • Works with art and copy teams as needed at job initiation, prior to internal reviews, to ensure creative development is on track and in keeping with project brief deliverables.
• Concept:
  • Partners with an art director to develop compelling creative concepts.
  • Oversees development of concept from original idea through to execution and tactical pull through.
  • Evaluates work based on core criteria:
    • On brand: Aligns with current brand standards.
    • On strategy: Aligns with current creative brief and client-provided documentation.
    • Clear, compelling, and stylish.
    • Extendable and able to flow effortlessly through an entire brand.
• Presenting:
  • Presents to and communicates with clients without supervision.
  • Client communications should lead to a shared understanding of changes needed and next steps for all deliverables, including:
    • Articulating story flow ensuring client buy-in.
    • Offering strategic rationale for what was created.
    • Explaining deliberate tone differentiation from competition.
• Team Interaction/ Management:
  • Responsible for informing AT/PM team when inadequate information exists for a particular part of an ask.
  • Responsible for strong relationships with other agency team members outside of the creative group as well as clients.
  • Works with other team members to find solutions to challenging problems.
  • Takes time to work with direct reports on areas in need of improvement and teaching them to leverage inherent assets.
  • Delivers constructive feedback, early/often and in-person.
  • Incorporates ideas and makes revisions in response to feedback and criticisms of clients and team members in a business-like, open-minded manner.
  • Offers well-reasoned and thoughtful critiques of others’ work.
• Product and Content Knowledge:
  • Understands product, category, and competition to easily jump into any strategic discussion.
  • Demonstrates a thorough understanding of the brand narrative, key messages, and data, along with the ability to verbally communicate it internally and to clients.
  • Ensures internal understanding of brand narrative as needed.
• Strategy:
  • Engages in strategic conversations with clients.
  • Represents creative team with another senior representative of the agency (account, strategy).
• Business Development:
  • Participates in new business development opportunities with established clients.
  • Promotes, when appropriate, other agency services to established clients (planning, interactive).
  • Assumes a role in new business pitches.
• Creative and Agency Leadership:
  • Develops sound understanding of agency experience and full range of agency capabilities.
  • Is clear and consistent in direction and is a role model for the rest of the team in terms of work ethic and dependability.
  • Works cross-departmentally as needed to bring solutions to the team that moves projects forward.
  • Reviews portfolios, interviews candidates, and works toward the growth of the department and the larger organization.

Qualifications

• Education: Bachelor’s degree or above required.
• Work Experience: 7+ years in advertising required; healthcare (device/pharmaceutical) focus preferred.
• Other Required: May require travel domestically and/or internationally including overnight stays.
• Preferred:
  • Independent research.
  • Verbal and written communication.
  • Original content creation.
  • Content organization.

Requirements

• Strategic thinking.
• Incredible prowess with verbal and written communication.
• Proven ability to ingest client-provided story, then elevate and present back to them.
• Proactive problem-solving capabilities.
• Independently motivated.
• Works well with others.
• Inspiring to other team members.
• Able to jump from project to project with ease.
• Maintains a positive outlook in the midst of change, tight deadlines, incomplete information.

Benefits

• Discretionary annual bonus.
• Health insurance.
• Retirement savings benefits.
• Life insurance and disability benefits.
• Parental leave.
• Paid time off for sick leave and vacation.