[Hiring] Insights & Measurement Specialist, Advertising Sales @Raptive
Feb 25, 2025 - Raptive is hiring a remote Insights & Measurement Specialist, Advertising Sales. đź’¸ Salary: $70,000-$105,000. đź“ŤLocation: USA.
Role Description
Raptive is seeking a data-driven individual to join our team as an Insights & Measurement Specialist. In this role, you’ll play a pivotal role in connecting Raptive’s audience, content, and campaign success with clients’ goals, guiding them from initial engagement to post-campaign results.
- Collaborate with our Pre-Sales Insights Lead to equip sales directors and marketing teams with insights that align Raptive’s audience reach and content strengths to prospective client needs.
- Use audience data from sources like Comscore and internal content analytics to reveal trends across Raptive’s 38 content verticals.
- Lead post-sales measurement studies that quantify campaign impact using methods such as brand lift, sales lift, and foot traffic.
- Coordinate with third-party vendors to ensure robust methodologies and actionable insights.
- Create a narrative of campaign success that builds client confidence and highlights Raptive’s effectiveness.
- Distill complex data into compelling stories, creating case studies, insights decks, and presentations.
- Empower our sales and marketing teams with insights that differentiate Raptive in pitches, proposals, and client-facing discussions.
Qualifications
- 3+ years of experience in digital advertising, with a focus on campaign measurement, audience insights, or related fields.
- Strong knowledge of campaign measurement methodologies and experience working with third-party measurement vendors (e.g., brand lift, sales lift, foot traffic).
- Expertise in analyzing audience data and content engagement trends, ideally with tools like Comscore or similar platforms.
- A balance of analytical and storytelling skills: comfortable delving into data, extracting valuable insights, and turning them into impactful narratives.
- Excellent presentation skills, able to communicate complex data insights to a wide range of audiences.
- Experience collaborating with sales and marketing teams, with a strong understanding of the role of insights in client acquisition and retention.
Company Description
Raptive is a new kind of media company built for creators and home to one of the largest and most diverse audiences on the internet. Raptive combines its position as the world’s largest ad management platform with a comprehensive suite of monetization, audience and business solutions that enable creators to turn their passions and talents into thriving independent companies and enduring brands.
We stand for the future of a diverse, open internet powered by the creativity and entrepreneurship of the independent creators and publishers it serves. To date, Raptive has paid over $2.5 billion to thousands of independent creators. Join us in creating a more equitable and inclusive future for media. Raptive was recognized as a Fortune 100 Best Places To Work for 2023-2024.
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| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
$70,000-$105,000
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Feb 25, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
