[Hiring] Communications and Content Lead @Employment Hero

Role Description

We’re looking for an experienced communications and content professional to lead regional strategy and implementation for Employment Hero’s largest and most established market, Australia and New Zealand. This is a fast paced environment, operating at the forefront of innovation as an Australian founded global unicorn, so you’ll need to hit the ground running and adapt quickly to new and unfamiliar territory as it comes.

• You’ll own the ANZ communications and content program end to end, from earned media and agency relationships through to the content that supports our marketing KPIs across the region; you’ll be accountable for the results both deliver.
• Driving earned coverage is central to this role, and that means building Employment Hero’s authority across traditional media and new media alike, from established press relationships to the platforms and formats where conversations about work and AI are increasingly happening.
• You’ll be responsible for consistent messaging and narrative across comms and content, working with other marketing leads so that every channel speaks to the same thing: Employment Hero is the authority in maximising human employment.
• You’ll also lead PR for integrated campaigns and activations, including major brand moments, working alongside other local and global leads to make sure earned media is built into these from the start.
• Alongside the Communications Manager, ANZ, you’ll ensure a unified approach to communications and content planning and you’ll work closely with marketing leadership in ANZ to make sure activity supports local commercial priorities, while staying aligned to Employment Hero’s broader global positioning and narrative.

Qualifications

• 8+ years’ experience in senior communications and content leadership roles, with a track record of owning regional strategy and being accountable for commercial results, not just output.
• A strong command of earned media strategy, with the ability to build long-term narrative, not just chase individual placements.
• Strong commercial acumen, with the ability to connect communications and content activity directly to marketing and business KPIs.
• A lateral thinker who can spot an angle, a moment or an opportunity before it’s obvious, and move fast enough to capitalise on it.
• Confident using first party data and insights to build credible, differentiated narratives, rather than relying on claims competitors could make just as easily.
• Sound judgement under pressure, with the experience to lead issues and reputational risk calmly and decisively.
• Sharp editorial instinct, with high standards for what gets published and said in Employment Hero’s name.
• Experience operating across both strategic and hands-on execution, comfortable setting direction and getting into the detail when it matters.
• A collaborative operator who can lead effectively across teams and disciplines without direct authority over every part of the outcome.

Requirements

• Lead the ANZ communications and content strategy, prioritising the stories, campaigns and content that build Employment Hero’s reputation, credibility and commercial results in market.
• Own consistent messaging and narrative across communications and content, and work with other marketing channels to make sure that consistency carries through everywhere Employment Hero shows up in-market.
• Lead PR for integrated campaigns and activations, including major brand campaigns, partnering with other local and global leads to build earned media into these from the brief stage rather than after the fact.
• Lead all media relations and earned coverage in ANZ, from pitching and interviews through to measuring results, keeping a strong pipeline of proactive stories as well as handling reactive enquiries.
• Own the ANZ content strategy and oversee all content in market, across every format, making sure it’s consistent, high quality and working hard against our marketing KPIs. Oversee tracking and reporting.
• Manage our PR agency relationships in-market with the Communication Manager, setting the brief, holding them to a high standard and getting strong value out of the partnership.
• Use Employment Hero’s own data, including the Employment Index, to tell credible, well-sourced stories that set us apart from competitors making similar claims.
• Support media opportunities and local engagement for Employment Hero’s spokespeople, including the CEO, regional MD and other Senior Leaders, making sure their time in market is well used and well prepared.
• Be the first point of contact for anything reputationally sensitive in media for ANZ, working with the Global Head of Public Affairs and Communications to manage it in a calm and timely manner.
• Work with the Communications Manager to track and report on coverage, share of voice, content performance and campaign results, and use that to keep sharpening what the team focuses on.
• Manage the ANZ content marketing team, directing content strategy and production as a core driver of the broader ANZ marketing strategy, and reviewing all content produced to ensure it’s high quality, on strategy and consistent.
• Work closely with the Communications Manager, ANZ marketing leadership and the wider global communications team, so communications, content and strategy all move in the same direction.

Benefits

• Work in a remote-first environment, giving you the autonomy to do your best work while delivering meaningful outcomes.
• Be trusted to own your work, make decisions, and have a real impact from day one.
• Access cutting-edge AI tools and technology that help you move faster, think bigger, and amplify your expertise.
• Surround yourself with ambitious, high-performing teammates who will challenge, support and inspire you to do the best work of your career.
• Own ESOP (Employee Share Options) in one of the world’s fastest-growing technology companies, so you can share in the value you help create.
• Enjoy a comprehensive benefits package, including generous parental leave, subsidised egg freezing, a home office allowance, and outstanding learning and development opportunities to support your growth.
• Celebrate together globally at our Annual Global Gathering – from Thailand, Vietnam, Bali, Dubai and Australia to Singapore in September 2027!