[Hiring] Director of Partnerships @Cardiff

Role Description

We are seeking a strategic, executive-level Director of Partnerships to lead and scale our creator acquisition, influencer relations, and performance-driven content ecosystem. In this leadership role, you will bridge relationship management and performance marketing, spearheading high-impact creator partnerships and direct-response content pipelines.

You will own the overarching partnership strategy:

• Negotiating high-value contracts
• Securing scalable usage rights
• Directing the continuous production of performance UGC
• Unlocking new channel opportunities to diversify paid media spend across Meta, TikTok, YouTube, and emerging ad platforms

Qualifications

• 5+ years of experience leading creator partnerships, influencer programs, or UGC production, with significant experience in a high-growth direct-to-consumer (DTC) brand or performance marketing agency
• Proven track record of managing substantial marketing budgets, negotiating complex licensing agreements, and driving measurable revenue growth
• Deep command of performance marketing metrics, consumer psychology, hook mechanics, and creative testing frameworks
• Strong understanding of IP law, digital copyright, FTC disclosure compliance, and digital advertising rights management
• Demonstrated ability to liaise between creative, growth marketing, finance, and legal teams to align partnership output with broader business goals

Requirements

• Experience scaling paid creator whitelisting strategies across Meta Ads Manager, TikTok Spark Ads, and Google/YouTube
• Working knowledge of video editing workflows and creative asset management systems
• Established industry network of creator agencies, managers, and top-tier UGC creators

Benefits

• Base salary from $135,000+, with room above it for the right person
• Medical, dental, and vision coverage
• 401(k) plan
• Flexible PTO and observed holidays
• Remote-first, with support for your home-office setup
• Direct access to leadership and to the problems that matter

Company Description

Cardiff, Inc. is an Equal Opportunity Employer. We are committed to creating a diverse and inclusive workplace and do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by applicable law.