[Hiring] Marketing Tracking & Tagging Specialist @VisionPoint Marketing
Apr 03, 2025 - VisionPoint Marketing is hiring a remote Marketing Tracking & Tagging Specialist. 💸 Salary: unspecified. 📍Location: USA.
Role Description
This role involves leading the setup, QA, and maintenance of digital tracking systems across our client portfolio.
- Own the technical implementation of tracking systems and dashboards
- Audit and advise on client GA4/GTM setups
- Occasionally meet with clients to explain findings or provide guidance
What You’ll Do
-
Tagging, Tracking, & QA
- Set up and manage tags, triggers, and variables in Google Tag Manager (GTM)
- Implement and QA pixels and conversion tracking for digital media campaigns
- Audit and troubleshoot client GA4 and GTM environments to ensure accurate data collection
- Identify tracking gaps and lead the effort to close them
-
Analytics & Reporting Infrastructure
- Maintain client-facing dashboards in TapClicks
- Help automate reporting workflows using Zapier and other tools
- Ensure the data we rely on is clean, consistent, and actionable
-
Internal Leadership & Innovation
- Shape how we think about and implement marketing tracking across the agency
- Bring forward new ideas and approaches for scaling tracking and reporting best practices
- Collaborate with Paid Media, SEO, and Web teams to ensure tracking aligns with performance goals
Qualifications
- Hands-on experience with GTM, GA4, and web tracking in support of media campaigns
- Experience setting up pixels, conversion events, and custom event tracking
- Familiarity with TapClicks, Looker Studio, or similar dashboard platforms
- Comfortable troubleshooting issues with tag firing, conversions, or data mismatches
- Experience using tools like Zapier for simple automations
- Strong attention to detail and a proactive approach to QA
- Communicates clearly and confidently—especially when explaining tech to non-tech folks
You're Likely to Stand Out If You Have
- Experience with Salesforce, Slate, or Element451
- Familiarity with campaign attribution models or multi-touch attribution
- Awareness of GDPR, CCPA, and the evolving privacy landscape
- Agency or higher ed marketing experience
A Quick Note
Don’t quite meet all of our requirements? Apply anyways. We at VisionPoint value diversity and want to continue creating a diverse, inclusive, and equitable environment.
Our Stack
- GTM
- GA4
- TapClicks
- Zapier
- Slate
- Looker Studio
- Salesforce
- Occasional CMS or ad tech platform
Why This Role Might Be a Great Fit
- You want ownership over your work and a say in how things are done
- You’re looking to be the go-to expert on tracking
- You care about making data meaningful, not just collecting it
- You like solving real problems, collaborating with smart people, and building systems that work
Why VisionPoint
At VisionPoint, we believe that a strong culture is as much a valued benefit as health insurance, PTO, and 401k.
Our communication, collaboration, satisfaction, and growth are largely dependent upon how we all, as individuals, embrace and live out our values.
We have a laser focus on knowing, providing solutions for, and advancing higher education because of its transformative power in the world.
VisionPoint Marketing fully subscribes to the principles of Equal Employment Opportunity.
Experience Requirements
- Experienced
Similar Remote Jobs
More jobs at VisionPoint Marketing
-
Marketing unspecified USAMar 21, 2025
More All Others jobs
-
All others unspecified USAApr 14, 2025
-
All others unspecified USAApr 14, 2025
More jobs in USA
-
Sales / Business $100k-$120k base, plus bonus and equity USAApr 14, 2025 -
Sales / Business $88,500 - $94,700 + commissions USAApr 14, 2025
-
Sales / Business unspecified USAApr 14, 2025
Kickstart Your Job Search
Unlock 54,446 additional remote jobs, advanced search & email notifications
Too many emails? Declutter your inbox with Meco
Your home for reading newsletters
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
💸
unspecified
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Apr 03, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
