[Hiring] Healthcare Outreach & Appointment Setting Specialist @WOW Remote Teams

Role Description

This is a remote position. Our client is looking for a Healthcare Outreach & Appointment Setting Specialist to strengthen their U.S. healthcare referral network through proactive business development, strategic prospecting, and qualified meeting coordination.

This opportunity is ideal for a confident, results-oriented professional who enjoys outbound prospecting, building relationships with healthcare decision-makers, and converting conversations into business opportunities. The specialist will focus exclusively on the U.S. healthcare market, connecting with organizations such as:

• Physician practices
• Home health agencies
• Rehabilitation centers
• Senior living communities
• Other healthcare referral partners

This is a high-volume outbound appointment-setting role, rather than a traditional account management or sales-closing position.

Responsibilities

• Execute daily outbound calling campaigns targeting healthcare organizations throughout the United States.
• Identify and connect with key stakeholders, including business owners, healthcare administrators, executive directors, clinical leaders, referral coordinators, and practice managers.
• Research prospective healthcare partners and develop organized, targeted contact lists.
• Present the organization's physician-led, home-based medical, and care management services clearly and professionally.
• Build interest in potential referral partnerships and identify relevant business development opportunities.
• Arrange qualified introductory meetings between healthcare decision-makers and the company's executive leadership.
• Develop personalized outreach emails and maintain consistent communication with prospective partners.
• Follow up strategically with contacts who have expressed interest or have not yet committed to a meeting.
• Maintain accurate prospect information, interaction histories, and pipeline updates within the CRM or designated tracking platform.
• Confirm appointments, communicate meeting details, and help minimize no-show rates.
• Navigate conversations with receptionists and administrative personnel to reach appropriate decision-makers.
• Monitor daily prospecting activities, document results, and provide regular performance updates.
• Work toward established weekly and monthly outreach and appointment-setting goals.
• Maintain a consistent, high-volume prospecting workflow throughout the assigned schedule.

Target healthcare organizations include:

• Durable Medical Equipment (DME) suppliers
• Certified home health and home care agencies
• Skilled Nursing Facilities (SNFs)
• Assisted living communities
• Primary care and specialty physician practices
• Outpatient physical therapy and rehabilitation providers
• Hospice and palliative care organizations
• Care management and care coordination companies
• Hospitals and post-acute care organizations
• Community-based healthcare providers

Qualified appointment criteria:

• Meetings must involve individuals with authority or influence over referral relationships, organizational partnerships, or patient services.
• Appointments arranged exclusively with general reception personnel will not count as qualified meetings.

Qualifications

• Previous experience in outbound sales development, B2B lead generation, appointment setting, telemarketing, or business development is highly valued but not mandatory.
• Exposure to U.S. healthcare organizations or healthcare-related business services.
• Familiarity with medical practices, home health services, DME providers, nursing facilities, assisted living communities, or post-acute care.
• Experience communicating directly with American executives, healthcare administrators, or other organizational decision-makers.
• Previous use of CRM software for prospect tracking, contact management, and sales pipeline organization.
• Familiarity with LinkedIn prospecting and professional contact research.
• Background in healthcare-focused BPO operations, call centers, or outbound business development teams.
• Understanding of common U.S. healthcare terminology and referral processes.
• Demonstrated success booking meetings with qualified business decision-makers.

Requirements

• Near-native or native-level English proficiency, both spoken and written.
• Excellent pronunciation, conversational fluency, and confidence conducting professional telephone conversations with U.S. healthcare stakeholders.
• Strong understanding of American business communication styles, professional terminology, and conversational nuances.
• Ability to communicate naturally while following structured outreach scripts and messaging guidelines.
• Confidence conducting frequent outbound calls and engaging prospective partners who may not be familiar with the organization.
• Strong communication, interpersonal, persuasion, and relationship-building abilities.
• Professional email-writing skills and consistent follow-up habits.
• Ability to handle objections, rejection, and unanswered outreach attempts while maintaining motivation.
• Strong organizational skills, attention to detail, and reliable pipeline management.
• Proficiency in online research, prospect identification, and general computer applications.
• Ability to work independently, manage priorities, and meet measurable performance expectations.
• Reliable high-speed internet access and a dedicated, professional remote workspace.
• Availability Monday through Friday, from 10:00 AM to 3:00 PM U.S. Eastern Time.
• Willingness to focus prospecting activities on U.S.-based healthcare organizations and professionals.

Benefits

• 100% remote position, open to qualified international candidates.
• Part-time schedule: 25 hours per week.
• Working hours: Monday through Friday, 10:00 AM–3:00 PM Eastern Time.
• Consistent weekday schedule with no weekend work included in the stated arrangement.
• Opportunity to increase working hours based on individual performance and organizational needs.