[Hiring] Community Manager @Sia

Role Description

This is an early-stage community building role for a product that already has real, organic energy behind it. People are showing up, sharing what they're doing with it, and forming their own pockets of culture around it without much prompting. The opportunity here is to take that momentum and shape it into something that lasts, scales across markets, and actually feeds back into the roadmap.

You'll have the creative freedom that comes with building something new, backed by the resources of an established company.

What You'll Do

• Own the community strategy
• Define what community means here: who it's for, what members get out of it, and how it grows
• Build a home for the most engaged users, one that stays well-run as it scales rather than getting messier with growth
• Make it simple for members to run their own events and meetups, with kits that don't require your team in the room
• Work closely with social, brand, and creative teams to turn what the community creates into what the broader audience sees
• Drive adoption in new markets through community-led outreach, adapting the approach as the product expands internationally
• Build the growth loop
• Partner with growth on referral and invite mechanics that feel like an invitation, not a push
• Identify the creators and advocates producing the best content, and give them the support and room to keep going
• Keep real user stories flowing to marketing on an ongoing basis
• Be the connective tissue between users and the product team
• Act as the internal voice of the community: surface themes, use cases, requests, and friction in a form Product and Engineering can act on quickly
• Own the health metrics that matter here: activity, retention, sentiment, advocate pipeline
• Make sure the path from product to community (and back again) actually works

Qualifications

• Genuine, personal interest in this category. This isn't a role for someone who's community-agnostic
• 5+ years in community, social, developer relations, or creator programs, including at least one consumer product at real scale and one ambassador or superuser program you've built from scratch
• Experience running an online community past the point where manual moderation holds up: bots, automation, roles, escalation paths
• Strong writing with a distinct voice. You can read a room and land a joke publicly without it falling flat
• Comfort with a community that develops a mind of its own, and the ability to work with that rather than fight it
• An analytical streak. You can turn participation data and qualitative signal into something the product team can act on that week, and you know which metrics actually prove community drives growth
• A track record of building trust as a core part of the community experience, not an afterthought
• Nice to have: experience designing early access or beta programs, building community internationally, or working with a product built around a character or distinct persona

What Success Looks Like

• A community that grows itself, where people show up for the product and stay for each other
• A named power-user or ambassador program people actually want to join, with a clear line from it to what ships
• Early testers who reliably shape the product roadmap
• The most engaged users also being the most likely to bring in someone new
• Product and Engineering having a real-time read on what the community wants

Additional Information

All your information will be kept confidential according to EEO guidelines. Sia Partners is an equal opportunity employer. At Sia Partners, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.