[Hiring] Creative Content Strategist @SheerID

Role Description

• Creative Concepting & Copywriting (60%)
  • Lead ideation: Develop creative concepts for multi-channel campaigns, product launches, and evergreen initiatives.
  • High-impact copywriting: Write clear, persuasive, and brand-aligned copy for key assets ranging from webpages and thought leadership pieces to ads and video scripts.
  • Brand stewardship: Ensure a consistent, authoritative, and engaging brand voice across all content experiences.
• Content Architecture and GXO Strategy (30%)
  • Answer Engine Optimization (AEO): Formulate and execute strategies to optimize content for AI-driven search engines and voice search.
  • Structured Content Design: Re-architect content into clear, structured formats (FAQs, bulleted summaries, direct-answer modules) that balance UX and AI crawlability.
• Operations and Project Management (10%)
  • Workflow Optimization: Audit, design, and implement content workflows to scale content production without sacrificing quality, prioritizing an agile framework for iteration, collaboration, and continuous improvement.
  • Project Management: Own the content lifecycle from brief to deployment, utilizing existing creative operations framework and project management tools (e.g., Asana).
  • Tech Stack Integration: Leverage AI tools where appropriate to automate repetitive tasks, streamline research, and improve time-to-completion.

Qualifications

• 8+ years of experience in copywriting and content strategy with a proven track record of delivering high impact campaigns and content deliverables.
• Exceptional Portfolio: A strong portfolio demonstrating versatile writing skills, conceptual thinking, and the ability to turn complex ideas into accessible, engaging narratives.

Requirements

• Concept Development: Proven experience developing fresh, innovative concepts that are differentiated and human.
• AEO and SEO Fluency: Deep understanding of search engine evaluation, specifically how LLMs pull data.
• Project Management Mastery: Exceptional organizational skills with experience managing content calendars and cross-functional stakeholders.
• Analytical Mindset: Ability to interpret and leverage data to iterate and improve content performance.
• Tech Proficiency: Experience with WordPress, Asana, and generative AI tools used for brainstorming and operational efficiency.

Preferred Experience

• Experience working in a fast-growth martech company.
• Familiarity with ABM strategies.