Role Description
As a Content Strategist Lead, you are passionate about experience innovation and eager to push the boundaries of whatβs possible. You bring 8+ years of experience, a growth mindset, and a drive to make a lasting impact.
We are looking for an experienced Content Strategist for a short-term discovery engagement to bring order to the content structure across 10 Marketing Websites. This is a foundational, pre-build phase of work:
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The strategist will determine what content migrates, what retires, and what must be built net-new β establishing a governed content model before a single line of code is written for the platforms that will host it.
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This role also includes an SEO/GEO (Generative Engine Optimization) analysis to assess how ready existing content is to perform in AI-mediated and agentic search experiences, ensuring the resulting content architecture is built for both traditional discovery and emerging AI-driven consumption.
You will thrive in this role if you are:
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A curious problem solver who challenges the status quo
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A collaborator who values teamwork and knowledge-sharing
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Excited by the intersection of technology, creativity, and data
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Experienced in Agile methodologies and consulting (a plus)
Qualifications
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8-10+ years of experience in content strategy, ideally including large-scale, multi-site or multi-brand content audits and rationalization.
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Demonstrated experience defining content models, content types, and component taxonomies for CMS-driven platforms.
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Working knowledge of SEO fundamentals and familiarity with emerging GEO / AI search optimization practices (structured data, semantic markup, content structuring for LLM retrieval).
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Experience in regulated or highly structured content environments.
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Strong facilitation and documentation skills β this role requires producing artifacts for agency and client use to support CMS development.
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Comfortable working independently in a compressed, deadline-driven engagement.
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Knowledge of industry standard tools such as Miro, Excel, Jira, Confluence, PowerPoint, Claude, Co-Work, ChatGPT.
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Advanced English Level.
Requirements
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Prior agency or consultancy experience (nice to have).
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Experience working in health, nutrition, life sciences, or CPG industries (nice to have).
Benefits
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Flexibility, with remote and hybrid work options (country-dependent).
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Career advancement, with international mobility and professional development programs.
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Learning and development, with access to cutting-edge tools, training, and industry experts.
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Our benefits are tailored to each location. Your Talent Partner will provide full details during the hiring process.