Role Description
The Vice President, Field Sales is responsible for leading BayWa r.e. Solar Systems' field sales organization to drive profitable revenue growth through exceptional customer relationships, strategic vendor partnerships, and disciplined commercial execution. Reporting directly to the Chief Executive Officer, this executive leads the Regional Sales Leaders and Outside Sales Representatives to:
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Accelerate customer acquisition
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Improve customer retention
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Expand wallet share
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Grow market share across all regions
This role ensures customer needs, strategic vendor priorities, and commercial initiatives are effectively executed in the field to achieve profitable, sustainable growth.
Qualifications
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Proven executive sales leader with a demonstrated history of driving profitable revenue growth
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Strong commercial acumen with the ability to translate company strategy into field execution
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Exceptional leadership, coaching, and talent development skills
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Demonstrated success leading geographically dispersed field sales organizations
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Strong executive presence with excellent interpersonal, presentation, negotiation, and communication skills
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Proven ability to develop strategic customer and vendor relationships
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Strong business and financial acumen
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Ability to influence and collaborate effectively across executive leadership and cross-functional teams
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Strong analytical, organizational, and decision-making skills
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High degree of integrity, professionalism, accountability, and sound business judgment
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Passion for customer success and building high-performing teams
Requirements
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Bachelor's degree in Business, Marketing, Management, or related field preferred
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Minimum of 10 years of progressive executive sales leadership experience
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Experience leading multi-region field sales organizations within distribution, renewable energy, manufacturing, industrial, construction, or related industries
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Demonstrated success driving revenue growth, gross profit, customer retention, and market expansion
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Experience developing and leading Regional Sales Leaders and geographically dispersed sales teams
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Experience building strategic customer and manufacturer relationships
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Experience partnering effectively with Revenue Operations, Marketing, Finance, Operations, Product Management, and Supply Chain
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Proficiency with CRM systems, ERP platforms, Microsoft Office Suite, and sales reporting tools
Physical Requirements
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Regularly required to sit, talk, use repetitive motion, type, and hear
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Frequently required to stand, walk, use hands and fingers to handle and feel, and reach with hands and arms
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Prolonged periods of sitting at a desk and working on a computer
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Occasionally required to bend, kneel, crouch, climb stairs, and reach overhead
Travel Requirements
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Approximately 40β60% travel to support customers, field sales teams, strategic vendor partners, leadership meetings, and industry events