Role Description
Cengage is seeking a sales analyst to organize sales data and provide dashboards and scorecards to the global sales team to enable data-based decisions and improve overall sales performance. This role requires strong analytical skills, exceptional communication skills, and the ability to collaborate with cross-functional teams, including marketing teams, finance, and sales. The ideal candidate will be proficient in tools like Excel, SFDC Analytics Studio, Chat GPT, PBI, and collaborate with team members to identify market trends, monitor sales performance, and provide actionable recommendations for sales planning.
You will partner closely with Sales Leadership, Finance, and Analytics teams to translate sales data into actionable strategies and continuously optimize dashboards based on performance insights.
What You'll Do Here:
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Analyzing sales data: Reviewing and interpreting sophisticated data sets to identify trends, opportunities, and patterns that inform decision-making processes.
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Evaluating market trends: Conducts in-depth market research and analysis to ensure sales strategies align with evolving customer needs and market conditions.
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Developing sales reports: Develop, build, and maintain dashboards and reporting frameworks using PBI and Excel to monitor important metrics, sales performance, pipeline health, quota attainment, and productivity metrics.
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Employing AI and automation tools to improve lead scoring, pipeline analysis, and customer insights.
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Supporting the sales team: Enable GTM collaboration on account and product strategies. Improve execution by growing both seller confidence and time spent selling. Support sales goal attainment by providing access to leading and lagging indicators.
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Document operational processes, AI use cases, and reporting methodologies, in partnership with enterprise data analytics team.
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Collaborating with team members: Work with stakeholders across departments to align sales initiatives, data definitions, and analytical methodologies with broader organizational objectives.
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Providing actionable insights: Deliver data-driven insights by translating complex data into clear, compelling stories that highlight key performance drivers, business implications, and actionable recommendations to improve sales performance and drive business growth.
Qualifications
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Education: Bachelor’s degree in business administration, data analysis, or related field, or equivalent experience.
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Experience: 3-7 years of experience in sales analysis, business intelligence, or a related role.
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Technical skill: Proficiency in Excel, CRM platforms, Gong, SQL, and data visualization tools like PBI.
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Analytical skills: Strong ability to interpret and analyze complex data.
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Familiarity with AI tools, automation platforms, and generative AI applications.
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Communication skills: Strong communication and data‑storytelling skills, including the ability to distill complex analyses into concise, executive‑ready narratives that influence decision‑making.
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Problem-solving: Adept at identifying issues and recommending effective solutions.
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Time management: Ability to handle multiple projects and meet deadlines.
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Certifications: Certifications in data analysis or CRM platforms are a plus.
Benefits
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Comprehensive and rewarding Total Rewards package designed to support and empower employees.
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Participation in the company’s discretionary incentive bonus program.
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Bonus target amount: 10% Annual Individual Target.
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Base pay range: $77,100.00 - $100,200.00 USD.
Company Description
Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.