Role Description
The Senior Customer Account Manager (Track & Trace Agentic Business Processes) is responsible for protecting, growing, and strengthening TraceLink's Track & Trace customer relationships with our most valuable customers. Serving as the primary commercial owner for the Track & Trace Agentic Business Process (T&T ABP) commercialization journey across an assigned portfolio of customers, the Senior CAM helps customers maximize the value of their serialization, compliance, and digital compliance operations while expanding adoption of TraceLink's Track & Trace platform, compliance solutions, and Track & Trace-related Agentic Business Processes.
This is an outside sales/field-based role that requires hands-on executive relationship management, frequent on-site customer visits, and intentional territory planning.
Key Responsibilities
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Drive Outside Sales & On-Site Strategic Engagement
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Execute Field-Based Account Strategies: Proactively manage a high-touch, outside sales model with regular travel to customer sites to build intimacy, establish presence, and drive strategic initiatives.
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Lead In-Person Executive Sessions: Plan, coordinate, and lead high-impact, face-to-face Customer Operational Reviews (CORs), Executive Business Reviews (EBRs), commercial planning sessions, and strategic account reviews with C-suite and senior leaders.
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Build On-Site Relationships: Establish deep, trusted relationships across geographically dispersed teams, engaging on-site with business, compliance, supply chain, quality, and IT stakeholders.
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Own the Track & Trace ABP Commercial Journey
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Serve as the primary commercial owner for the Track & Trace ABP commercialization journey across an assigned portfolio of customers.
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Develop and execute long-term account strategies that maximize customer value, recurring revenue, and commercial growth.
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Develop and maintain comprehensive account plans using TraceLink's WISE operating platform (an AI-powered Sales assistant).
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Build trusted relationships with executive, business, compliance, supply chain, quality, and IT stakeholders.
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Coordinate, prepare, and conduct Customer Operational Reviews (CORs), Executive Business Reviews (EBRs), commercial planning sessions, and strategic account reviews.
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Develop deep expertise in each customer's Track & Trace operating model, compliance processes, business priorities, and digital transformation initiatives.
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Protect and Expand the Compliance Business
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Develop and execute renewal strategies that maximize customer retention and long-term customer value.
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Build and maintain a healthy pipeline of renewal, Track & Trace expansion, compliance expansion, and Track & Trace ABP opportunities sufficient to achieve assigned business objectives.
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Identify, qualify, and close expansion opportunities across the Track & Trace portfolio.
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Position Track & Trace-related Agentic Business Processes that improve compliance execution, operational efficiency, and customer business outcomes.
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Position additional compliance capabilities including MINT Serialized Shipment, POET Compliance Exceptions, and future compliance-related products and services.
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Build business cases demonstrating operational, compliance, and financial value.
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Execute targeted commercial campaigns that reinforce TraceLink's differentiated value proposition.
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Execute Commercial Excellence
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Execute opportunities using TraceLink's commercial methodology and sales process.
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Apply disciplined MEDDPICC qualification throughout the opportunity lifecycle to improve opportunity quality and forecast predictability.
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Maintain accurate forecasts, account plans, opportunity strategies, customer engagement plans, and commercial documentation within WISE and CRM.
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Ensure pipeline hygiene by maintaining accurate opportunity stages, close dates, next steps, qualification criteria, account strategies, and forecast commitments.
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Utilize TraceLink value frameworks, business value tools, and commercial assets to execute consistent customer engagement and opportunity progression.
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Participate in forecast reviews, opportunity reviews, account strategy reviews, and business operating cadences.
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Partner on Supply Chain Transformation
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Identify customer initiatives involving broader supply chain transformation, operational digitalization, or AI-enabled operations.
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Introduce qualified Supply Chain ABP opportunities supported by documented customer objectives, business value hypotheses, executive stakeholder alignment, and MEDDPICC qualification.
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Partner closely with SC ABP teammates to coordinate customer engagement while maintaining ownership of the Track & Trace ABP commercialization journey.
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Present a unified TraceLink commercial strategy that enables customers to pursue both commercialization journeys simultaneously.
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Protect Customer Success
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Proactively identify commercial, operational, competitive, and customer health risks.
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Coordinate internal resources to resolve customer issues and protect recurring revenue.
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Collaboratively partner closely with Customer Success, Professional Services, Product Management, Marketing, Solution Consulting, and Support to ensure successful customer outcomes.
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Represent customer priorities internally and advocate for customer success across the organization.
Success Measures
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T&T Revenue Retention (Gross Revenue Retention)
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T&T Expansion Annual Recurring Revenue
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Successful Introduction of Track & Trace Agentic Business Processes
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Acquisition of Customer Operational Reviews (CORs) and Executive Business Reviews (EBRs)
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Qualified Supply Chain ABP Opportunity Referrals
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Forecast Accuracy
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Pipeline Hygiene and Commercial Process Compliance
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Effective Adoption of WISE Commercial Methodology and MEDDPICC
Qualifications
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6-10+ years of proven outside sales, field-based enterprise account management, strategic account development, or enterprise software sales experience managing tier-1 key accounts.
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Demonstrated track record in an outside sales model, including a history of travel (up to 20%) to conduct face-to-face meetings, host on-site EBRs, and build executive rapport in person.
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Experience managing complex strategic customer relationships.
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Demonstrated success protecting and expanding recurring software revenue.
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Experience engaging executive business and IT stakeholders.
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Strong commercial negotiation, opportunity qualification, forecasting, and account planning skills.
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Experience utilizing CRM systems and structured commercial sales methodologies.
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Proven record establishing collaborative internal cross-functional relationships.
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Excellent written, verbal, and executive communication skills.
Preferred Experience
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Life sciences, healthcare, supply chain, ERP, or enterprise SaaS experience.
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Knowledge of pharmaceutical compliance, serialization, or supply chain operations.
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Experience using MEDDPICC or similar enterprise opportunity qualification methodologies.
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Experience working in cross-functional enterprise commercial organizations.
Core Competencies
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Outside Sales & Territory Management
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Field Presence & On-Site Executive Engagement
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Executive Relationship Management
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Strategic Account Planning
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Commercial Negotiation
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Customer Business Acumen
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Enterprise SaaS
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Consultative Selling
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Business Value Selling
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MEDDPICC Opportunity Qualification
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WISE Commercial Methodology
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Pipeline & Forecast Management
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Cross-Functional Leadership
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Executive Communication & Presentation
What Success Looks Like
Successful Senior Customer Account Managers serve as the trusted commercial leaders for the Track & Trace ABP commercialization journey. They consistently retain and expand TraceLink's Track & Trace business, introduce new Track & Trace and compliance-related Agentic Business Processes, execute disciplined commercial processes, maintain predictable forecasts and high-quality pipelines, and identify strategic Supply Chain ABP opportunities. By combining strong customer relationships with operational excellence, they collaborate seamlessly across the organization to maximize long-term customer value across both commercialization journeys while delivering predictable business results.
Benefits
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Competitive compensation and benefits.
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Estimated base salary range: $114,900 - $152,600 USD.