[Hiring] Senior Account Executive @Roofr

Role Description

As an Account Executive, you will be responsible for proactively creating and closing new business with roofing contractors. You’ll own the full sales cycle — from prospecting and cold outreach through discovery, demo, negotiation, and close.

• Own the full sales cycle from prospecting and outbound outreach through discovery, demo, negotiation, and close, while also working qualified inbound leads provided by Roofr to maximize every opportunity.
• Build and maintain your own pipeline through consistent outbound prospecting across phone, email, and other channels.
• Research target accounts and identify the right prospects, decision-makers, and business opportunities.
• Create personalized outreach that speaks to the unique challenges and goals of roofing contractors.
• Cold call and engage prospects to generate new conversations and qualified opportunities.
• Qualify prospects through thorough discovery, uncovering their pain points, business needs, priorities, and buying motivations.
• Conduct tailored demos that connect Roofr’s solutions to each prospect’s specific business challenges.
• Educate prospects on Roofr’s products and services and clearly communicate the value and ROI of the platform.
• Effectively manage multiple opportunities across different stages of the sales cycle and consistently follow up to move deals forward.
• Develop and execute thoughtful closing strategies to convert qualified opportunities into customers.
• Consistently achieve and exceed revenue and activity targets.
• Work independently, effectively prioritize your time, and maintain a high level of outbound activity.
• Maintain accurate CRM records, activity, and pipeline hygiene at all times.
• Become a champion for Roofr’s products and stay up to date on our evolving solutions.
• Partner with Customer Success, Partnerships, Operations, Engineering, and leadership to share customer insights and help improve the product and customer experience.

Qualifications

• 3+ years of sales experience, with a strong track record in outbound prospecting and new customer acquisition.
• Proven experience owning a full-cycle sales process, from prospecting through close.
• Demonstrated success consistently achieving and exceeding quota.
• A true hunter mentality — you’re energized by creating opportunities, picking up the phone, and turning cold prospects into customers.
• Strong cold-calling and outbound prospecting skills, with the ability to consistently generate pipeline.
• Experience selling SaaS technology and conducting consultative product demos.
• Strong discovery skills and the ability to uncover both stated and unstated customer needs.
• A thoughtful and effective approach to objection handling, negotiation, and closing.
• Strong pipeline management skills and a disciplined approach to CRM hygiene.
• Exceptional communication, organization, and time-management skills.
• Highly self-motivated and comfortable working independently in a high-activity sales environment.
• Coachable, curious, and eager to continuously improve your sales craft.
• Enthusiasm for a fast-paced, adaptable startup environment.
• Experience working with CRMs and sales tools such as Aircall, Outreach, Salesloft, or similar platforms.

Requirements

• Experience selling to roofing contractors, construction companies, or other SMB trades.
• Experience in SaaS, particularly high-velocity, lower-ARPU subscription sales.
• Experience in a high-volume outbound sales environment.
• Experience working at an early-stage or high-growth startup.
• Existing knowledge of the roofing or construction industry.
• Experience selling into SMB or owner-operated businesses.

Benefits

• Base Salary: $80,000–$90,000 + 45% variable CAD.
• 1st week of employment is mandatory PTO.
• 1 Friday off per month (laundry days).
• Company-wide paid shutdown for the week between Christmas and New Years.
• Flexible time off.
• 80% employer-paid benefits in the U.S. and 100% employer-paid premiums for Extended Healthcare and Dental in Canada.
• RRSP/401k match.
• Generous Parental Leave policy.
• Annual company retreat with team building activities.
• Ample learning and development opportunities.
• Home office setup stipend.
• Internet and phone allowance.
• Remote first culture.
• Weekly Friday paydays!