[Hiring] Sales Manager @AGCO

Role Description

To agree with brand sales and marketing leads key objectives for the brand within the areas/areas of responsibilities (markets). Within this role these will include:

• Target volumes
• Margin and market share objectives

The incumbent should consider these as minimum levels of acceptable performance and plan to maximize or over-achieve each objective. In addition to these "base" objectives further brand developments objectives will also be agreed and actions put in place to ensure achievement.

Manage the local brand team to develop the appointed dealer network within the market to ensure that all objectives and KPI's are achieved by:

• Agreeing to stretch personal goals with each employee
• Continually monitoring performance of both staff and the appointed network
• Agreeing corrective actions/coaching if required
• Identifying areas of opportunity and developing structured plans to maximize opportunities

Manage brand development within the appointed dealer network to ensure that dealers see the brand as benefiting their business and contributing profitably to their business. Work in conjunction with Distribution Management team to ensure full territory coverage by new dealer appointments or training programmes to lift the skills of the appointed network.

Your Impact

• Sales Funnel Management
• Key Account Management & fleet deals
• Dealer Performance Management
• Drive growth via Fendt Power Program with selected dealers 2026-2028
• Team Development & empowerment
• Customer experience and journey development according to brand value proposition
• Implement initiatives, following agreed brand strategy within specific market areas

Develop sales campaigns and plans, agree pricing & discount levels with brand sales, marketing & finance, to ensure volumes and margin levels are achieved. Ensure plans are installed with all dealers and progress towards overall volumes are measured on an ongoing basis, with corrective actions implemented if necessary or actions to maximize achievement in excess of budgeted levels.

Compile dealer business plan volume and market share targets and ensure these are installed with every dealer with progress reports available for follow-up with each dealership on a monthly basis. Work with distribution management team to ensure effective dealer coverage for all areas of responsibility and that dealers have the appropriate level of training provided through AGCO Academy or external training providers.

Manage own team performance, through regular one-to-one reviews, ensuring that any training or coaching needs are identified and training implemented. Ensure a high level of training, coaching and support is provided, to both internal and external staff, for any company initiatives that are introduced, e.g. Top Territory, Meddic, PTx.

In conjunction with distribution management ensure dealers implement standards as described in the AGCO Dealer Standards manual. Promote a strong brand image. Manage new & used inventory levels, RLP spend, OPEX spend within agreed budget levels.

Qualifications

• At least 8+ years experience in a sales role and knowledge of sales, marketing in the agricultural machinery business
• Expert knowledge of the various functions within an agricultural machinery dealership
• A high level of PC skills, Outlook, Excel, PowerPoint & Salesforce
• Expert in team management
• Good English and Italian communication skills is required
• German communication skill is nice to have
• Good knowledge and understanding of the brand organizational structure with expert knowledge of the industry and AGCO

Benefits

• Attractive, fair remuneration including participation in our bonus scheme
• Balance of work, family and free time due to flexible working time
• Private health insurance with partial coverage of medical expenses
• Canteen with meal allowance

Compensation

Applicable salary range: €70,000-90,000 gross annual salary. The compensation range specified in this job posting represents an indicative range for the role. Final remuneration will be defined based on the selected candidate’s experience, skills, and qualifications, in compliance with applicable EU pay transparency and pay equity regulations.

Join our extraordinary team today and apply now!

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