[Hiring] Sales Development Representative @AppSamurai

Role Description

As a member of the Storyly team, you will be responsible for:

• Using email or other channels to research, generate and qualify sales leads/opportunities.
• Defining and continuously refining our Ideal Customer Profile (ICP) and buyer personas, translating strategic targeting into actionable segmentation within our sales tools.
• Building targeted, high-quality prospect lists using data providers, LinkedIn Sales Navigator, and advanced filtering criteria.
• Designing and executing multi-channel sequences combining automated email, LinkedIn outreach, and manual touchpoints like calls and personalized connection requests.
• Setting up automated personalization workflows that generate tailored icebreakers, pain point messaging, and contextual content for each prospect.
• Configuring adaptive sequence logic with conditional steps and exit triggers that respond intelligently to prospect engagement.
• Managing email and LinkedIn account warm-up, monitoring daily activity levels, and ensuring all outreach maintains natural patterns.
• Tracking and reporting on key performance metrics across all channels, using data to identify weak spots and drive continuous improvement.
• Running systematic A/B tests on subject lines, messaging angles, timing, and channel mix to optimize conversion rates.
• Establishing feedback loops by analyzing replies and objections to refine AI prompts, playbooks, and targeting criteria.
• Ensuring seamless CRM integration and data synchronization to maintain accurate records and pipeline visibility.
• Configuring and training AI auto-responders to handle positive and negative replies, qualify leads, and book meetings automatically.
• Executing defined strategy by driving key demand generation initiatives.
• Rapid adaptation to related Lead Generation Tools.
• Preparing and analyzing sales pipeline reports.
• Working directly with Marketing, Business Development, and Sales Directors.

Qualifications

• Experienced in outbound sales automation with 2+ years building and managing automated outreach systems, ideally in a B2B SaaS environment.
• Deeply familiar with the modern sales stack including CRMs (HubSpot, Salesforce), Sales Engagement Platforms (Apollo.io, Outreach, Reply.io), and data enrichment tools (ZoomInfo, LeadIQ, 6sense).
• Skilled at connecting systems through APIs, webhooks, and automation platforms like Zapier, n8n, or Make to build sophisticated multistep workflows.
• Comfortable with LLMs and prompt engineering, able to craft instructions that generate personalized messaging while maintaining Storyly's existing tone and voice.
• Experienced in platform compliance, particularly LinkedIn automation safety limits and GDPR/CCPA requirements.
• Analytically minded with a habit of tracking KPIs (open rates, reply rates, conversion rates) and running A/B tests to continuously improve performance.
• Highly proficient in English, both written and spoken, with excellent copywriting instincts for cold outreach.
• Curious about technology and the mobile ecosystem, staying current with industry trends and technical terminology.
• Energized by being part of a technology startup environment where you can own your domain and make a measurable impact.
• Being knowledgeable about email deliverability fundamentals is a big plus including domain authentication (SPF, DKIM, DMARC), warm-up protocols, and inbox placement strategies.
• Exceptionally good with spreadsheets (MS Excel, Google Sheets) and using data to make decisions.
• Ambitious with international career goals and committed to continuous self-development.

Benefits

• To help you reach your full potential, we are offering a self-development budget.
• An international experience in a total remote work setting.
• To have all set up comfortably at home, we are offering a technology budget.
• Opportunity to start a career in the mobile technology ecosystem.
• An experienced marketing team in all areas of digital marketing.
• Build your network that will support your career growth for years to come.
• Complimentary private health insurance that covers family members.
• Access to internal and external training curriculums.