Role Description
The Sales Development Representative will prospect leads, qualify accounts, and generate pipeline opportunities for our Sales Teams. You will be the front line for presenting Orum to prospects and a key player in the business's overall success. A successful Sales Development Representative typically has exponential growth, as this role may lead to many other career opportunities, such as Account Executive, Customer Success, Pre-Sales, Operations, and more. At Orum, you'll learn skills from a best-in-class sales team and propel your sales career forward!
Qualifications
-
0-6 months of experience in SDR or customer-facing roles
-
Must be a current U.S. citizen β Orum does not currently support visa sponsorships
-
Strong communication skills β written and verbal
-
Comfortable having cold outreach conversations via phone
-
Has used tools such as Google Suite, Claude, Zoom, Slack, ChatGPT, etc.
-
Quick learner with a curious mindset
-
Self-motivated and goal-oriented
-
Team player who thrives in a collaborative environment
-
Ability to manage time effectively and stay organized
-
Coachability and implements feedback given
Requirements
-
Previous experience in a customer-facing role (retail, hospitality, call center, etc.)
-
Experience with tech β e.g., CRM tools (like Salesforce), Outreach, Gong, etc.
-
Familiarity with cold calling or email outreach
-
Preferred candidates residing in or near Austin, TX
-
Determination to break into tech with a strong βwhyβ
Your First 30β60β90 Days @ Orum
-
Days 1β30: Learn + Ramp
-
Get up to speed on our product, customers, and tools while beginning to handle inbound leads.
-
Learn ICP, personas, and core use cases
-
Ramp on tools (SFDC, Outreach/Salesloft, ZoomInfo, LinkedIn)
-
Shadow top SDRs and review call recordings
-
Start handling inbound leads and booking meetings
-
Begin light outbound practice (lists, messaging, call scripts)
-
Days 31β60: Build + Execute
-
Shift from learning to owning your pipeline, with a focus on outbound.
-
Own inbound pipeline with minimal oversight
-
Begin consistent outbound prospecting (calls, email, LinkedIn)
-
Build and manage a book of business
-
Partner closely with AEs on account strategy
-
Develop skills in objection handling and messaging
-
Days 61β90: Own + Perform
-
Operate as a fully ramped SDR, driving pipeline and hitting targets.
-
Own a territory and generate pipeline aligned to quota
-
Run high-volume, high-quality outbound (calls + multi-channel)
-
Multi-thread and personalize outreach within accounts
-
Partner strategically with AEs on account plans
-
Continuously refine messaging and conversion rates
What You'll Do
-
Engage potential customers and qualify leads, identifying prospects that align with Orumβs target market.
-
Actively build and maintain a steady flow of prospects to support our sales teams.
-
Serve as the front line in introducing Orumβs solutions to potential customers, effectively communicating our value proposition and creating interest.
-
Work closely with Account Executives and other team members to ensure a smooth transition of qualified leads and support overall sales goals.
-
Operate as a true outbound hunter by proactively identifying, researching, and engaging new accounts beyond your assigned territory to consistently expand pipeline.
KPIs & Quota
-
Make 150 dials per day (or 750 per week) using Orumβs advanced calling platform.
-
Add 30 new prospects to the CRM daily and target 10+ accounts each day to keep the sales pipeline active.
-
Achieve the following quarterly quotas based on segment focus:
-
Commercial Segment: 35 Qualified Meetings Occurred (QMO) per quarter.
Orum Is An Equal Opportunity Employer
We're committed to continually adding to our diverse team that represents various backgrounds, perspectives, and skills. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. If you need assistance or accommodation due to a disability, you may contact us at [email protected]. In short, we want you to join in on the ride if you're talented for one of our roles, with no other qualifiers.