Role Description
As the Private Client Relationship Manager, you will be responsible for developing and building an ongoing Rare Whisky (predominantly Dalmore) black book, building upon the successes of recent years. You will personally represent the brand and βhand sellβ exclusive, rare & limited edition bottling to UHNWI by cultivating and developing ongoing relationships with them. In conjunction with the private client team you will further develop our effective and efficient private client sales capabilities both internally and externally.
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Ensure a planned approach to delivering Private Client targets and work with team mates to ensure all touch points are covered.
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Ensure that any spend is captured and planned to enable commercial planning and delivery of A&P budgets.
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In conjunction with the Rare Whisky Director create Private Client recruitment strategies across all our channels and markets.
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Be the driving force behind our Exclusive Market Partnership strategies to ensure local buy in and the correct Private Client behaviours through our distributors for each opportunity.
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Coach internal team members and distributor teams to work within the correct framework to deliver success.
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Deliver and maintain a broker strategy to ensure we are always βfront of mindβ when they talk with their clients.
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Coach, review and delegate work where necessary to ensure efficient use of resources.
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Work with key customers as a Private Client Ambassador, delivering talks & training on the W&M rare whisky brands.
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Develop personal expertise in Scotch Whisky production & in the nuances of the various regions, W&M brands and those of our competitors.
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Be the rare whisky sales expert for the business.
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Help the business understand how the Private Client world works and help them deliver better solutions to stay ahead of the competition.
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Be a driving force in luxury partnerships.
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Work with the wider teams to establish the correct relationship for the correct opportunity and coach wider teams to make more of these partnerships and avoid the transaction traps.
Qualifications
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Qualification within a business and/or marketing discipline would be preferred.
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Significant sales experience of luxury goods, ideally but not essentially in spirits or champagne.
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Experience working with a local distributor or third party to build a sustainable mutual business.
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Fluency in English is required, other languages would be advantageous.
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A large network of contacts within the financial sector would be beneficial.
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Demonstrable knowledge & understanding of the UHNWI lifestyle in the market and how to access them.
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Ideally well versed in fine wine, champagne & high-end spirits.
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Understanding of investment funds and the financial world.
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Working knowledge of the private client environment with experience that will challenge our thinking and enable us to continuously improve our offerings.
Requirements
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We believe that everyone has the potential for growth in our roles!
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You may feel you don't tick every box for this role, but if you believe you have relevant experiences that could help you succeed we'd much rather you apply rather than rule yourself out based on any self-limiting beliefs!
Benefits
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Competitive salary
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Bonus package
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Car allowance
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Private health care
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Life assurance
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Competitive pension
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Excellent product allowance
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35 days annual leave
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Enhanced family friendly policies