Role Description
Join our growing sales team as a Mid-Market Account Executive focused on driving new business growth and expanding market presence. This role is responsible for identifying, prospecting, and closing net-new customers within the senior living market.
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Manage a designated sales territory from prospecting through opportunity close, with a primary focus on generating net-new business.
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Build and maintain a pipeline that consistently supports a pipeline-to-quota ratio of 4:1 or greater.
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Prospect and engage senior living operators through outbound outreach, customer meetings, calls, events, and strategic follow-up activities.
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Conduct product demonstrations, lead consultative discovery conversations, negotiate pricing, and manage opportunities throughout the full sales cycle.
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Drive new logo acquisition while identifying expansion opportunities within a defined portfolio of existing SMB customers.
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Build trusted relationships with executive and operational stakeholders by understanding customer business objectives, operational challenges, and contract structures to effectively position solutions and identify growth opportunities.
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Maintain accurate pipeline visibility, forecasting, and account activity within Salesforce, Gong, and other sales systems.
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Partner cross-functionally with Marketing, Product, Customer Success, and Enablement teams to support customer growth and long-term success.
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Represent the voice of the customer by sharing market feedback and helping influence product direction and go-to-market strategy.
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Use customer and market data to identify sales trends, prioritize opportunities, and support strategic account planning.
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Represent the company at industry events, conferences, trade shows, and networking opportunities while building relationships and generating pipeline.
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Maintain industry and product knowledge through ongoing education, professional development, and market research.
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Manage sales activities and opportunities in alignment with LifeLoopβs sales methodology, sales process, and MEDDICC qualification framework.
Qualifications
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Meeting Sales Goals
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Motivation for Sales
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Territory Management
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Presentation Skills
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Building Relationships
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Emphasizing Excellence
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Negotiation
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Results Driven
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Sales Planning
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Managing Profitability
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Strong communication, presentation, and interpersonal skills.
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Proficiency with CRM systems, sales engagement platforms, forecasting tools, and Microsoft Office Suite, including experience with Salesforce, Gong, and related sales technologies.
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Ability to build trusted relationships with prospective customers by understanding business challenges and aligning solutions to customer needs.
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Excellent written and verbal communication skills across email, phone, virtual meetings, trade shows, and in-person engagements.
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Strong organizational, time management, and territory planning skills.
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Willingness to take calculated risks, learn quickly, adapt to change, and continuously improve.
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Highly organized with the ability to communicate effectively across internal and external stakeholders.
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Self-motivated problem solver with strong ownership mentality and goal orientation.
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Experience with consultative or solution-based sales methodologies, including MEDDICC, Challenger, SPIN, or similar frameworks preferred.
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Experience working within Salesforce, Gong, and modern sales engagement platforms preferred.
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Senior living industry experience strongly preferred, either through direct operational experience within a community or prior experience selling solutions into the industry.