[Hiring] Market & Vertical Executive @linetgroup

Role Description

The Market & Vertical Executive is responsible for creating, shaping, and scaling demand within a defined post-acute care vertical while driving revenue across the broader care continuum within an assigned region, in all verticals. This role does not maintain business; it builds it.

The successful candidate operates as a commercial leader who uses insight-led conversations to teach, reframe customer thinking, and influence complex clinical and financial decisions, positioning LINET as a strategic partner in care delivery.

What Success Looks Like (Outcomes)

• Builds and sustains a high-quality, early-stage pipeline independent of replacement cycles
• Consistently engages executive and clinical leadership
• Drives net-new business and share shift from incumbents
• Establishes repeatable success models within an assigned vertical (playbook creation)
• Expands opportunities from single-site to system-level engagements
• Positions LINET solutions within a continuum-of-care strategy
• Achieves and exceeds revenue and margin targets
• Takes full accountability for revenue performance and customer outcomes, ensuring adoption, satisfaction, and expansion

Core Attributes (Non-Negotiable)

• Insight-Led Leadership
• Hunter Mentality
• Commercial Acumen
• Executive Presence
• Curiosity and Learning Agility
• Ownership and Accountability

Key Responsibilities

• Develop and execute one of vertical growth strategies listed below:
• Core Care Communities
• Independent Nursing Homes • Assisted Living
• Residential Care Communities & Hospice
• CCRC • Life Plan Communities • Small House • Hospice
• Recovery & Rehabilitation
• Skilled Nursing • Hospital-Affiliated Skilled Nursing • Independent Rehab
• Veteran-Centered Care Systems
• VA CLCs • State Veterans Homes
• Own and execute a repeatable go-to-market strategy
• Engage executive, clinical, and operational stakeholders
• Position value based on outcomes, economics, and design
• Drive multi-site and system-level growth
• Navigate purchasing pathways and remove access barriers
• Build and scale repeatable playbooks across the team

Conference Strategy

• Own vertical-specific conference strategy
• Generate pipeline and engage key stakeholders
• Validate and refine messaging through market feedback
• Generate demand through insight-led engagement
• Lead complex, multi-stakeholder capital sales processes
• Build value propositions grounded in clinical and financial impact
• Maintain disciplined pipeline management
• Own revenue attainment, adoption, and customer success in a defined geographic market
• Expand presence across accounts and systems
• Translate insights into repeatable playbooks

Operating Model

• Owns geography and vertical leadership
• Serves as vertical leader and subject matter driver
• Balances individual quota with vertical success
• Uses Salesforce to manage and forecast business
• Engages internal teams strategically

Required Experience

• Bachelor’s degree, 5 plus years in capital medical equipment sales within healthcare or a combination of equivalent experience
• Proven net-new opportunity creation
• Multi-stakeholder healthcare sales experience
• Ability to influence decisions and drive adoption
• Closes based on value, not product
• Consistent revenue performance

What We Screen Out

• Reliance on inbound or replacement cycles
• Relationship-only selling
• Inability to create opportunities
• Over-reliance on internal teams
• Product-only selling

Travel

• Regional and national travel required
• Occasional international travel expected
• Estimated travel 40 percent to 80 percent

Final Note

This is a builder role with full accountability for revenue and customer outcomes. If you prefer maintaining existing business, this is not the role.