[Hiring] LatAm Business Development Rep/ B2B Appointment Setter @Winning Assistants

Role Description

A U.S.-based healthtech company focused on virtual-first healthcare delivery, offering telemedicine, care coordination, and specialty care services. The platform connects patients with a nationwide network of providers to improve access, streamline treatment, and reduce healthcare costs. Primarily serving employers, insurers, and healthcare organizations, it emphasizes efficient, high-quality, and technology-driven care solutions.

The role is for a B2B Appointment Setter responsible for supporting outbound sales by reaching out to potential clients through cold calls and email outreach. The main objective is to book qualified meetings for senior sales representatives. The ideal candidate is results-driven, proactive, and has strong communication skills, and should be comfortable working in a fast-paced, performance-focused environment that values initiative and persistence.

Key Responsibilities

• Conduct outbound cold calls to prospective clients: Make high-volume calls daily to potential business clients across various industries.
• Execute targeted cold email outreach campaigns: Develop and send strategic cold emails to complement phone outreach efforts.
• Utilize Apollo CRM for lead management: Work within the Apollo platform to manage and track all outreach activities.
• Engage decision-makers across key industries: Reach out to Safety Managers, HR Managers, and Risk Managers in labor-intensive sectors.
• Qualify and set appointments for senior sales representatives: Identify high-quality leads and secure appointments for senior closers.
• Maintain accurate and up-to-date records: Document all outreach activities, call summaries, and client information in the CRM.
• Collaborate closely with the sales team: Work in alignment with sales executives and team leaders to ensure seamless lead handoffs.
• Stay informed and continuously improve performance: Participate in training sessions, performance reviews, and feedback discussions.

Qualifications

• Fluent English speaker with excellent verbal and written communication skills; minimal accent preferred.
• Prior experience in business development, appointment setting, or outbound sales is highly desirable.
• Strong interpersonal, listening, and persuasion skills.
• Comfortable with high-volume cold calling and handling rejection professionally.
• Experience using Apollo or similar CRM tools is an advantage.
• Highly organized, self-motivated, and goal-oriented with a strong sense of accountability.

Requirements

• Must be proficient in clear spoken and written English.
• Must have relevant and verifiable work experience.
• Ability to provide NBI Clearance or Local Police Clearance if requested.
• Availability for video meetings with camera on during work hours.
• Must have no other clients during required working hours.

Skills & Traits

• Strong interpersonal, listening, and persuasion skills.
• Comfortable with high-volume cold calling and handling rejection professionally.
• Highly organized, self-motivated, goal-oriented, and accountable.

Technical Requirements

• Device: Reliable laptop or desktop computer.
• Internet: High-speed connection (minimum 15 Mbps).
• Audio: Noise-canceling headset.
• Video: Webcam for virtual meetings.
• Workspace: Quiet, professional environment.

Benefits

• Dedicated HR & Contractor Support Team: Access to world-class support for questions, guidance, contract matters, and client communication.
• Premium VPN Access (Optional): A secure VPN license can be provided upon request.
• HIPAA & Cybersecurity Training + Certification (Provided): Access to our internal HIPAA compliance training, cybersecurity modules, and certification.
• Top 1% VA Performance Training: Access to proprietary training on communication, client management, productivity systems, and best practices.
• Client-Approved U.S. Holidays: Contractors may take U.S. holidays off according to the client’s needs and schedule.
• Client-Approved Paid or Unpaid Time Off: Time off may be granted by your client.
• Access to Tools & Resources: Templates, workflow guides, productivity tools, and client-specific SOP support.
• Optional Performance-Based Incentives: Some clients may offer bonuses, incentives, or increased hours based on your performance.